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| 1985 || || The {{w|hot-hand fallacy}} is first described in a paper by {{w|Amos Tversky}}, {{w|Thomas Gilovich}}, and Robert Vallone.
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| 1988 || Experiment || [[w:Information bias (psychology)|Information bias]]. In an experiment by Baron, Beattie and Hershey, subjects considered this diagnostic problem involving fictitious diseases.<ref name="Baron2006">{{cite book|last=Baron|first=Jonathan|title=Thinking and Deciding|url=https://books.google.com/books?id=Fc5fQgAACAAJ|edition=4th|year=2006|publisher=Cambridge University Press|isbn=978-0-521-68043-1|page=177|chapter=Information bias and the value of information}}</ref>
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| 1989 || || The term "{{w|curse of knowledge}}" is coined in a ''{{w|Journal of Political Economy}}'' article by economists {{w|Colin Camerer}}, {{w|George Loewenstein}}, and Martin Weber.
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| 1998 || Experiment || {{w|Impact bias}}. "In Gilbert et al., 1998, there was a conducted study on individuals participating in a [[job interview]]. The participants were separated into two groups; the ''unfair decision condition'' (where the decision of being hired was left up to a single MBA student with sole authority listening to the interview) and the ''fair decision condition'' (where the decision was made by a team of MBA students who had to independently and unanimously decide the fate of the interviewee). Then, certain participants were chosen to forecast how they would feel if they were chosen or not chosen for the job immediately after learning if they had been hired or fired and then they had to predict how they would feel ten minutes after hearing the news. Then following the interview, all participants were given letters notifying them they had not been selected for the job. All participants were then required to fill out a questionnaire that reported their current happiness. Then after waiting ten minutes, the experimenter presented all the participants with another questionnaire that once again asked them to report their current level of happiness."
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| 1998 || || The {{w|implicit-association test}} is introduced in the scientific literature by {{w|Anthony Greenwald}}, Debbie McGhee, and Jordan Schwartz.<ref name="Greenwald 1998" /
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| 1999 || Concept introduction || The psychological phenomenon of illusory superiority known as {{w|Dunning–Kruger effect}} is identified as a form of cognitive bias in Kruger and Dunning's 1999 study, ''Unskilled and Unaware of It: How Difficulties in Recognizing One's Own Incompetence Lead to Inflated Self-Assessments''.<ref name="Kruger"/>
