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Timeline of online dating services

3,875 bytes added, 12:11, 23 July 2019
Full timeline: update: added sources, put present tense, added columns: Medium, User goal, Geographical range, User base size, Longevity, Success
==Full timeline==
{| class="sortable wikitable"
! Date !! !! Medium !! User goal !! Geographical range !! User base size !! Longevity !! Success
{| class="wikitable sortable"
! Year (month and date) !! Event !! Venue
|-
| 16901695 || Personal advertisements first appear in British newspapers.|| Newspaper|| mariage || UK || || ||
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| 19591700s || || Newspaper || taboo relationship || UK || || Happy Families Planning Services launches. Started by Jim Harvey and Phil Fialer as a class project at Stanford. Used a questionnaire and an [[wikipedia:IBM 650|IBM 650]] to match 49 men and 49 women.|
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| 19631959 | Ed Lewis | Happy Families Planning Services launches. Started by Jim Harvey and Phil Fialer as a class project at Iowa State University uses Stanford. Used a questionnaire and an [[wikipedia:IBM computer "650|IBM 650]] to optimize the meeting potential at dances"match 49 men and 49 women.<ref name="slater">{{cite book Cite web|lasturl=Slater |firsthttp://www.historyofinformation.com/detail.php?id=Dan 3515|title=A Million The First DatesComputer Computer Matching Dating Service : History of Information|website=www.historyofinformation.com|access-date=2019-07-23}}</ref>|| Paper + Computer || marriage || US || 49 || ||
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|19641963 | St. James Computer Dating Service (later | Ed Lewis at Iowa State University uses a questionnaire and an IBM computer "to become Com-Pat) launches. [[wikipedia:Joan Ball|Joan Ball]] started optimize the first commercially run computer generated matchmaking company. The first set of matchups was run in 1964meeting potential at dances".<refname="slater">{{Cite journalcite book |last=HicksSlater |first=MarieDan |yeartitle=2016A Million First Dates}}</ref> |title=| Paper + Computer Love: Replicating Social Order Through Early Computer Dating Systems|url=|journal=Ada: A Jornal of Gender, New Media and Technologyrelationship || US ||volume=|pages=|issn=2325-0496|via=}}</ref>|
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| 19651964 | [[wikipedia:Operation Match|Operation Match]] St. James Computer Dating Service (part of Compatibility Research Inc.later to become Com-Pat) launches. Started by Jeff Tarr and Vaughan Morrill at Harvard. Used a questionnaire and an [[wikipedia:IBM 1401Joan Ball|IBM 1401Joan Ball]] to match students. There was a $3 fee for submitting a questionnairestarts the first commercially run computer generated matchmaking company. "By the fall The first set of sixty-five, six months after the launch, some ninety thousand Operation Match questionnaires had been received, amounting to $270,000 in gross profits, about $1.8 million in today's dollarsmatchups is run."<ref name>{{Cite journal|last="slater"Hicks|first=Marie|year=2016|title=Computer Love: Replicating Social Order Through Early Computer Dating Systems|url=|journal=Ada: A Jornal of Gender, New Media and Technology|volume=|pages=|issn=2325-0496|via=}}</ref> In the 1960s there still was no stigma about computer-assisted matching.|| Computer || || || || 1964 ||
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| 1965| Eros (Contact Inc| '[[wikipedia:The New York Review of Books|The New York Review of Books]]'' personals column makes a comeback.) launches. Started Slater writes: <blockquote>Classifieds made a comeback in America in the 1960s and 1970s, encouraged by David Dewan at MITthe era's inclination toward individualism and social exhibitionism. Used "Everybody was letting it all hang out in other ways," said Raymond Shapiro, a dating questinnaire and business manager for [[wikipedia:Honeywell 200the New York Review of Books|Honeywell 200the New York Review of Books]], "so suddenly it was okay to display oneself in print. "In one distribution of questionnairesIt was very important to be 'self-aware.' So you'd get ads like: 'Astrologer, 27, psychology student, he drew eleven thousand responses at $4 eachdesires to establish non-superficial friendship with sensitive, or $44choicelessly aware persons who are non-self-oriented,000 in gross profitsdeep, about $250and wish to unearth real,000 in todaypersonness relationships.'s dollars.&thinsp;"<ref name="slater"/></blockquote> || Magazine || relationship || US || || 1960 - 1970 ||
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| 1965| ''| [[wikipedia:The New York Review of BooksOperation Match|The New York Review of BooksOperation Match]]'' personals column makes a comeback(part of Compatibility Research Inc.) launches. Slater writes: <blockquote>Classifieds made a comeback in America in the 1960s and 1970s, encouraged by the eraIt's inclination toward individualism started by Jeff Tarr and social exhibitionismVaughan Morrill at Harvard. "Everybody was letting it all hang out in other ways," said Raymond Shapiro, It uses a business manager for questionnaire and an [[wikipedia:the New York Review of BooksIBM 1401|the New York Review of BooksIBM 1401]], "so suddenly it was okay to display oneself in printmatch students. There is a $3 fee for submitting a questionnaire. It was very important to be 'self"By the fall of sixty-aware.' So you'd get ads like: 'Astrologerfive, 27six months after the launch, psychology studentsome ninety thousand Operation Match questionnaires had been received, desires amounting to establish non-superficial friendship with sensitive$270, choicelessly aware persons who are non-self-oriented, deep, and wish to unearth real000 in gross profits, personness relationshipsabout $1.8 million in today'&thinsp;s dollars."<ref name="slater"/></blockquote>In the 1960s there still is no stigma about computer-assisted matching. || Computer || relationship || US || || 1960 || Magazine
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| 19681965 | Data-Mate | Eros (Contact Inc.) launches. Questionnaire-based matching service It's started by David Dewan at MIT.<ref>Lawrence Krakauer writes about his experiences It uses a dating questinnaire and [[httpwikipedia://ljkrakauerHoneywell 200|Honeywell 200]].com/LJK/60s/datamate.htm here]"In one distribution of questionnaires, he drew eleven thousand responses at $4 each, or $44,000 in gross profits, about $250,000 in today's dollars."<ref name="slater"/ref>|| Computer || relationship || || || 1965 ||
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| 1970s, early1968 | Phase II | Data-Mate is foundedlaunched at the MIT. A "computerIt's a questionnaire-dating company" started by James Schurbased matching service.<ref name="slater">Lawrence Krakauer writes about his experiences [http://ljkrakauer.com/LJK/60s/datamate.htm here].</ref>|| Computer || relationship || US || || 1968 - 1970 ||
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| 19741970s, early | Cherry Blossoms' [[wikipedia:mail-order bride|mail-order bride]] catalog launchesPhase II is founded by James Schur. Slater calls Cherry Blossoms It's a "one of the oldest mailcomputer-order bride agenciesdating company". Started by John Broussard.<ref name="slater"/> || Computer || relationship || || || 1970 ||
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| 19761974 | Great Expectations is founded. Video dating service started by Jeffrey Ullman.<ref>{{cite web |url=https://www.linkedin.com/in/jeffreyullman |first=Jeff |last=Ullman |title=Jeff Ullman |publisher=Cherry Blossoms' [[wikipedia:LinkedInmail-order bride|LinkedInmail-order bride]] |accessdate=December 4, 2016 |quote=Great Expectations (video dating) December 1975 – January 1997 (21 years 2 months) Created, served as CEO, and primary international media spokesperson for catalog launches. It'Great Expectations', which we built into s started by John Broussard. It would become "one of the world's largest introduction service for singles (aka, 'video dating')oldest mail-order bride agencies".}}</ref><ref>{{cite web |url=http://articles.latimes.com/1994-01-16/magazine/tm-12372_1_jeffrey-ullman |title=Love God From Hell : The Man Who Brought You Videodating Hates to Date, Loves to Taunt and Has Himself Been Unlucky in Love. Would You Buy a Relationship From Jeffrey Ullman? Magazine || marriage ||publisher=[[wikipedia:Los Angeles Times|Los Angeles Times]] |accessdate=December 4, 2016 |date=January 16, 1994 |first=Amy 1974 |last=Wallace}} Dan Slater references this article.</ref> The service achieved some notability, but it never overcame stigma. There were also apparently other video dating services like Teledate and Introvision, but it's nearly impossible to find anything about them online.|
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| 1980s1976 | | Great Expectations is founded by Jeffrey Ullman. It's a video dating service.<ref>{{cite web |url=https://www.linkedin.com/in/jeffreyullman |first=Jeff |last=Ullman |title=Jeff Ullman |publisher=[[wikipedia:LinkedIn|LinkedIn]] |accessdate=December 4, 2016 |quote=Great Expectations (video dating) December 1975 – January 1997 (21 years 2 months) Created, served as CEO, and primary international media spokesperson for 'messageries rosesGreat Expectations', which we built into the world' s largest introduction service for singles (pink chat roomsaka, 'video dating') are launches. Chat rooms for dating (using the }}</ref><ref>{{cite web |url=http://articles.latimes.com/1994-01-16/magazine/tm-12372_1_jeffrey-ullman |title=Love God From Hell : The Man Who Brought You Videodating Hates to Date, Loves to Taunt and Has Himself Been Unlucky in Love. Would You Buy a Relationship From Jeffrey Ullman? |publisher=[[wikipedia:MinitelLos Angeles Times|MinitelLos Angeles Times]] network) started by Marc Simoncini|accessdate=December 4, 2016 |date=January 16, 1994 |first=Amy |last=Wallace}} Dan Slater references this article.</ref> The service would achieve some notability, but it would never overcome stigma. FranceThere is also apparently other video dating services like Teledate and Introvision<ref group=note>but it's nearly impossible to find anything about them online</ref>.|| Video dating || relationship || || || 1976 ||
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| 1984<ref>Slater, Dan. Wikipedia seems to give a slightly different year.</ref>1980s || Matchmaker Electronic Pen-Pal Network launches'messageries roses'' (pink chat rooms) are launched by Marc Simoncini. A bulletin board system They are chat rooms for romance started by Jon Boede and Scott Smith. Matchmaker grew to 14 local BBSs throughout dating (using the US. Eventually people lost interest as BBSs lost out to the World Wide Web, and Matchmaker was superseded by [[wikipedia:Matchmaker.comMinitel|Matchmaker.comMinitel]]network).|| Computer || relationship || France || || 1980 ||
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| 19891984<ref>Slater, Dan. Wikipedia seems to give a slightly different year.</ref> || Scanna International launchesMatchmaker Electronic Pen-Pal Network is launched by Jon Boede and Scott Smith. MailIt's a bulletin board system for romance. Matchmaker would grow to 14 local BBSs throughout the US. Eventually people would lose interest as BBSs would lose out to the World Wide Web, and Matchmaker would be superseded by [[wikipedia:Matchmaker.com|Matchmaker.com]].<ref>{{Cite web|url=https://www.revolvy.com/page/Timeline-of-online-order bride service focusing dating-services?smv=8271767|title="Timeline of online dating services" on Russia and Eastern EuropeRevolvy.com|last=LLC|first=Revolvy|website=www.revolvy.com|language=en|access-date=2019-07-23}}</ref> || Computer, internet || relationship || US || || 1984-1986 ||
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| 1990s, early1989 || Patricia Moore Group Scanna International launches. An "offline matchmaking It's a mail-order bride service in San Francisco" started by Trish McDermott.<ref>{{Cite book|url=https://scholarship.law.upenn.edu/cgi/viewcontent.cgi?referer=https://www.google.com/&httpsredir=1&article=1486&context=jil|title=The Mail-order Bride Industry: The Perpetuation Of Transnational Economic Inequalities And Stereotypes|last=S.Y. Chun|first=Christine|publisher=Penn Law: Legal Scholarship Repository|year=2014|isbn=|location=|pages=}}</ref> || Telephone, later Web || Marriage || Russia and Eastern Europe || || 1989 ||
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| 19951990s, early | [[wikipedia:Match.com|MatchPatricia Moore Group is launched by Trish McDermott.com]] launchesIt's an "offline matchmaking service in San Francisco". Started by [[wikipedia:Gary Kremen|Gary Kremen]].| || relationship || San Francisco || || 1990 ||
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| 19971995 || [[wikipedia:JDateMatch.com|JDateMatch.com]]is launched by [[wikipedia:Gary Kremen|Gary Kremen]].<ref>{{Cite web|url=https://www.businessinsider.com/how-matchcom-was-founded-by-gary-kremen-2015-7|title=How Match.com's founder revolutionized the dating world — and walked away with just $50,000|last=Contributor|first=Jeff Kauflin|website=Business Insider|access-date=2019-07-23}}</ref> || Computer, internet || relationship || US, Japan, Rio de Janeiro, Beijing || || ||one of the most-visited dating sites
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| 1997<ref>Slater calls Lavalife a copycat of Match.com, so it ought to have started after 1995. [http://www.onlinedatingmagazine.com/history/lavalife.html This page] gives 1997, but [[wikipedia:Lavalife|Wikipedia gives]] 1987 (while still including it in the category [[wikipedia::Category:Internet properties established in 1997|:Category:Internet properties established in 1997]]). [https://www.lavalife.com/about.html Lavalife's website] says they started in 1987.</ref>|| Lavalife|| Computer, internet || relationship || US || || 1997 || online dating success stories for over 25 years
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| 20001997 || [[wikipedia:eHarmonyJDate|eHarmonyJDate]] launches. Online dating service || Computer, internet || relationship || Jewish || || 1997 || site won a 2006 Webby award for long-term relationships.|social networking
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| 20022000 || [[wikipedia:Ashley MadisoneHarmony|Ashley MadisoneHarmony]] is foundedlaunches. They offer online dating service for long-term relationships.<ref>{{Cite web|url=https://www.eharmony.com/about/eharmony/|title=About eHarmony {{!}} Learn About Our Online Dating Site & Services!|website=www.eharmony.com|access-date=2019-07-23}}</ref> || Computer, internet || long-term relationship || US, Canada, Australia and the United Kingdom || millions of people of all ages || 2000- ... ||
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| 20032002 | PlentyofFish launches| [[wikipedia:Ashley Madison|Ashley Madison]] is founded. Online dating site started by Markus Frind. Significant for being (one of the first?) free dating sites.|| Computer, internet || relationship || Canada || || ||
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| 2003|| Proxidating launches. Dating It's a dating service that used uses [[wikipedia:Bluetooth|Bluetooth]] to "alert users when a person with a matching profile was within fifty feet".<ref name="slater"/>|| Bluetooth-enabled proximity, Computer || relationship || || || ||
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| 20042003 | OkCupid launches| PlentyofFish launched by Markus Frind. It's an online dating site significant for being (one of the first?) free dating sites.| Web| Computer, internet || relationship || Canada, the United Kingdom, Ireland, Australia, New Zealand, Brazil, and the United States || || ||
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| 20062004 | [[wikipedia:Badoo|Badoo]] OkCupid launches. A "dating|| Computer, internet || long term romantic relationship, short term romantic relationship, friendship, sex || International || millions of potential mates out there || 2004-focused social networking service" (Wikipedia).2019 ||
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| 2006|| [[wikipedia:SeekingArrangement|SeekingArrangement]] launches. A It's a sugar daddy/[[wikipedia:sugar baby|sugar baby]] site in the US.|| Computer, internet || romantic || US || || ||
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| 20072006 || [[wikipedia:SkoutBadoo|SkoutBadoo]] launches. A It's a "locationdating-based focused social networking and dating application and websiteservice".|| App || social || International || || 2006-... || most-downloaded dating app in 21 countries., world's most widely-used dating network
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| 2007|| [[wikipedia:Crazy Blind DateSkout|Crazy Blind DateSkout]] launches. Blind It's a "location-based social networking and dating service started by Sam Yaganapplication and website".|| App || relationship || International || Millions of people || 2007-... ||
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| 2008<ref>{{cite web 2007 |url=https| [[wikipedia://techcrunchCrazy Blind Date|Crazy Blind Date]] is launched by Sam Yagan.com/2008/07/22/ok-we-have-our-first-dna-based-It's a blind dating-site-genepartner/ service. || App || relationship ||publisher=TechCrunch |title=Ok, We Have Our First DNA-Based Dating Service: GenePartner |author=Michael Arrington 90000 |accessdate=December 4, 2016 |date=July 22, 2008}}</ref>2007 | GenePartner launches. Matching service based on "DNA compatibility".|
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| 20092008 | [[wikipedia:Grindr|Grindr]] (initial launch)GenePartner launches. It's a matching service based on "DNA compatibility". || App|| relationship || || || ||
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| 20112009 | LikeBright launches. Online dating site by Nick Soman.<ref>{{cite web |url=http[[wikipedia://www.geekwire.com/2013/likebright-raises/ Grindr|Grindr]] (initial launch) |title=Matchmaking platform LikeBright raising $1M to help singles land a 2nd date |publisher=GeekWire App |date=December 20, 2013 |accessdate=December 4, 2016 relationship |author=Taylor Soper}}</ref> By 2014 the site shut down.<ref>{{cite web |url=http://www.geekwire.com/2014/reveal-likebright/ International |title=Matchmaking platform LikeBright morphs into Reveal, a new anonymous chat app |publisher=GeekWire 4 million users |date=September 18, 2014 |accessdate=December 4, 2016 2009- ... |author=Taylor Soper}}</ref>| Web
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| 2012(?)2011 | [[wikipedia| LikeBright is launched by Nick Soman. It's an online dating site.<ref>{{cite web |url=http:Highlight (application)//www.geekwire.com/2013/likebright-raises/ |Highlight]] launchestitle=Matchmaking platform LikeBright raising $1M to help singles land a 2nd date |publisher=GeekWire |date=December 20, 2013 |accessdate=December 4, 2016 |author=Taylor Soper}}</ref> By 2014 the site would shut down. Slater calls it <ref>{{cite web |url=http://www.geekwire.com/2014/reveal-likebright/ |title=Matchmaking platform LikeBright morphs into Reveal, a "location-based dating new anonymous chat app"|publisher=GeekWire |date=September 18, though this doesn't seem to be its main function (it seems more social than romantic).2014 |accessdate=December 4, 2016 |author=Taylor Soper}}</ref> || Web || relationship || || || 2014 || App
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| 2012|| [[wikipedia:Tinder (app)|Tinder]] launches.|| App|| relationship || International || one billion || 2012- ... ||
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| 2012| | [https://www.misstravel.com/about MissTravel.com launches] is launched by Brandon Wade. Dating It's a dating service for people seeking companionship when traveling. Started by Brandon Wade|| Web || companion during travel || International || one million || 2010-...| Web| leading online dating site for wanderlust singles
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| 20132012 | EliteSingles | [[wikipedia:Highlight (application)|Highlight]] launches. Bespoke Slater calls it a "location-based dating website for professional singles first launched in UK marketapp", though this doesn't seem to be its main function (it seems more social than romantic).| Web| App || relationship || || || ||
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| 2014 (December)2013 | Bumble, a location-based mobile app that permits only women to start a chat with their matches, | EliteSingles launches.<ref>{{cite web|title=Bumble is a Bespoke dating app where women take lead|url=http://www.thestar.com/life/2015/04/28/bumble-website for professional singles is-a-dating-app-where-women-take-leadfirst launched in UK market.html|publisher=Thestar|accessdate=3 June 2015}}</ref>Web || relationship || UK || || ||
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| 20152014 (December) | OpenMinded launches. Dating site for "[[wikipedia:monogamish|monogamish]]" peopleBumble, a location-based mobile app that permits only women to start a chat with their matches, started by Brandon Wadelaunches.<ref>{{cite web |title=Bumble is a dating app where women take lead|url=httpshttp://www.bustlethestar.com/articleslife/2015/04/28/79540bumble-openmindedis-a-dating-siteapp-forwhere-peoplewomen-lookingtake-for-open-relationships-because-monogamy-isnt-for-everyone lead.html|titlepublisher=OpenMinded Dating Site For People Looking For Open Relationships, Because Monogamy Isn't For Everyone |author=Kristine Fellizar Thestar|accessdate=December 4, 2016 |date=May 13, 3 June 2015}}</ref><ref>{{cite web |url=https://www| App || relationship || || || 2014-.openminded.com/ |title=OpenMinded.com - For Open Relationships |publisher=OpenMinded |accessdate=December 4, 2016}}</ref>|
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| 2015|| [[wikipediahttps:Ashley Madison|Ashley Madison//www.openminded.com/what-is-openminded/ OpenMinded]] hack Personal information of Ashley Madison users stolen and released; see is launched by Brandon Wade. It's a dating site for "[[wikipedia:Ashley Madison data breachmonogamish|Ashley Madison data breachmonogamish]] " people.<ref>{{cite web |url=https://www.bustle.com/articles/79540-openminded-dating-site-for-people-looking-for-open-relationships-because-monogamy-isnt-for more-everyone |title=OpenMinded Dating Site For People Looking For Open Relationships, Because Monogamy Isn't For Everyone |author=Kristine Fellizar |accessdate=December 4, 2016 |date=May 13, 2015}}</ref><ref>{{cite web |url=https://www.openminded.com/ |title=OpenMinded.com - For Open Relationships |publisher=OpenMinded |accessdate=December 4, 2016}}</ref> || Web || relationship || || || 2015-... ||
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| 2015 (November 19) || [[wikipedia:Match Group|Match Group]], which owns and operates several online dating web sites including OkCupid, Tinder, PlentyOfFish, and Match.com, goes public. || Web || relationship || International || || 2015-... |||-| 2015 || [[wikipedia:Ashley Madison|Ashley Madison]] hacks Ashley Madison; users' personal information is stolen and released; see [[wikipedia:Ashley Madison data breach|Ashley Madison data breach]] for more. || Web || relationship || US || || ||
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