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| 1983 || || {{w|Third-person effect}} || Sociologist W. Phillips Davison first articulates the {{w|third-person effect}} hypothesis. || "is the commonly held belief that other people are more affected, due to personal prejudices, by mass media than you yourself are. This view, largely due to a personal conceit, is caused by the self-concept of being more astute and aware than others, or of being less vulnerable to persuasion than others."<ref>{{cite web |title=Third-Person Effect |url=https://www.alleydog.com/glossary/definition.php?term=Third-Person+Effect |website=alleydog.com |accessdate=7 May 2020}}</ref>
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| 1983 || || {{w|Courtesy bias}} || Jones reports the presence of {{w|courtesy bias}} in Asian cultures.<ref name="dssa">{{cite book |last1=Hakim |first1=Catherine |title=Models of the Family in Modern Societies: Ideals and Realities: Ideals and Realities |url=https://books.google.com.ar/books?id=e-pGDwAAQBAJ&dq=%22Courtesy+bias+is+a%22&source=gbs_navlinks_s}}</ref> ||
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| 1985 || Social bias || {{w|Group attribution error}} || {{w|Group attribution error}}. Type II. "The second form of group attribution error was first reported by Scott T. Allison and David Messick in 1985" ||
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| 1991 || Social bias || {{w|Illusory superiority}} || The term illusory superiority is first used by the researchers Van Yperen and Buunk. || {{w|Illusory superiority}} "indicates an individual who has a belief that they are somehow inherently superior to others".<ref>{{cite web |title=Illusory Superiority |url=https://www.alleydog.com/glossary/definition.php?term=Illusory+Superiority |website=alleydog.com |accessdate=7 May 2020}}</ref>
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| 1991 || || {{w|Courtesy bias}} || Marín and Marín report {{w|courtesy bias}} to be common in Hispanic cultures.<ref name="dssa"/> ||
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| 1994 || || {{w|Women are wonderful effect}} || The {{w|Women are wonderful effect}} term is coined by researchers {{w|Alice Eagly}} and {{w|Antonio Mladinic}} in a paper, where they question the widely-held view that there was prejudice against women.<ref>{{cite web |title=“Women Are Wonderful” Effect |url=https://www.scribd.com/document/274926319/Women-Are-Wonderful-Effect |website=scribd.com |accessdate=10 April 2020}}</ref> || "The {{w|women are wonderful effect}} is a phenomenon found in psychological research in which people associate more positive attributes with women as compared to men."<ref>{{cite web |title=“women are wonderful” effect |url=https://crazyfacts.com/the-women-are-wonderful-effect-is-a-phenomenon-found-in-psychological-research/ |website=crazyfacts.com |accessdate=18 July 2020}}</ref>
