Difference between revisions of "Timeline of Spotify"

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This is a '''timeline of {{w|Spotify}}'''.
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This is a '''timeline of {{w|Spotify}}''',  a [[w:Comparison of on-demand streaming music services|music]], {{w|podcast}}, and {{w|video streaming}} service.
  
 
==Big picture==
 
==Big picture==
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! Time period !! Development summary  
 
! Time period !! Development summary  
 
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| 2006 – 2008 (October) || Early version of Spotify is on an invite only basis, although both free subscriptions and paid accounts are available.<ref name="nethosting.com">{{cite web|title=Spotify|url=https://www.nethosting.com/spotify-case-study/|website=nethosting.com|accessdate=11 October 2017}}</ref>
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| 2006 – 2008 || Early version of Spotify is on an invite only basis, although both free subscriptions and paid accounts are available.<ref name="nethosting.com">{{cite web|title=Spotify|url=https://www.nethosting.com/spotify-case-study/|website=nethosting.com|accessdate=11 October 2017}}</ref>
 
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| 2017 || Paying an estimated 55% of its revenue to record labels in royalties, with additional money going to music publishers, Spotify not a profitable company as of yet.<ref>{{cite web|last1=Plummer|first1=Robert|title=The clock is ticking for Spotify|url=http://www.bbc.com/news/business-38930699|website=bbc.com|accessdate=14 October 2017}}</ref>
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| 2008 < || Spotify goes public. Since then, the company would announce at least sixteen funding rounds, raising over US$ 2.5 billion in cumulative funding. 
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| 2011 || Spotify launches in the {{w|United States}}. The same year, the startup is valued at US$1 billion.
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| 2017 || Spotify reaches 140 million active users.<ref name="Spotify's Losses More Than Double To $581M, Revenues Rise to $3B">{{cite web|last1=Christman|first1=Ed|title=Spotify's Losses More Than Double To $581M, Revenues Rise to $3B|url=http://www.billboard.com/articles/business/7833686/spotify-2016-losses-financial-results-revenue|website=billboard.com|accessdate=15 November 2017}}</ref> Paying an estimated 55% of its revenue to record labels in royalties, with additional money going to music publishers, Spotify is not a profitable company as of yet.<ref>{{cite web|last1=Plummer|first1=Robert|title=The clock is ticking for Spotify|url=http://www.bbc.com/news/business-38930699|website=bbc.com|accessdate=14 October 2017}}</ref>
 
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== Visual data ==
 
  
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[[File:Funding Rounds for Spotify. Disclosed amounts..png|thumb|center|400px|Funding Rounds for Spotify. Disclosed amounts. In US$ millions.]]
 
  
 
==Full timeline==
 
==Full timeline==
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| 2009 || February || Service launch || Spotify begins offering free, but limited, access to its services, starting off in the {{w|United Kingdom}}.<ref name="nethosting.com"/>
 
| 2009 || February || Service launch || Spotify begins offering free, but limited, access to its services, starting off in the {{w|United Kingdom}}.<ref name="nethosting.com"/>
 
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| 2009 || July 21 || || Spotify announces a US$ 2 million deal with IODA (Independent Online Distribution Alliance), a global sales, marketing and distribution company. The deal brings 2 million new [[w:Indie rock|indie]] tracks.<ref>{{cite web|last1=yiannopoulos|first1=milo|title=Spotify strikes deal with IODA, adds 2 million more tracks|url=https://techcrunch.com/2009/07/21/spotify-strikes-deal-with-ioda-adds-2-million-more-tracks/|website=techcrunch.com|accessdate=11 October 2017}}</ref><ref>{{cite web|title=Spotify and IODA ink deal|url=https://news.spotify.com/us/2009/07/21/spotify-and-ioda-ink-deal/|website=spotify.com|accessdate=11 October 2017}}</ref><ref>{{cite web|title=Spotify adds 2m tracks with IODA music deal|url=http://www.campaignlive.com/article/spotify-adds-2m-tracks-ioda-music-deal/921687|website=campaignlive.com|accessdate=11 October 2017}}</ref><ref>{{cite web|title=Spotify skriver nytt musikavtal|url=https://www.resume.se/nyheter/artiklar/2009/07/22/spotify-skriver-nytt-musikavtal-/|website=resume.se|accessdate=11 October 2017}}</ref>
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| 2009 || July 21 || Partnership || Spotify announces a US$ 2 million deal with IODA (Independent Online Distribution Alliance), a global sales, marketing and distribution company. The deal brings 2 million new [[w:Indie rock|indie]] tracks.<ref>{{cite web|last1=yiannopoulos|first1=milo|title=Spotify strikes deal with IODA, adds 2 million more tracks|url=https://techcrunch.com/2009/07/21/spotify-strikes-deal-with-ioda-adds-2-million-more-tracks/|website=techcrunch.com|accessdate=11 October 2017}}</ref><ref>{{cite web|title=Spotify and IODA ink deal|url=https://news.spotify.com/us/2009/07/21/spotify-and-ioda-ink-deal/|website=spotify.com|accessdate=11 October 2017}}</ref><ref>{{cite web|title=Spotify adds 2m tracks with IODA music deal|url=http://www.campaignlive.com/article/spotify-adds-2m-tracks-ioda-music-deal/921687|website=campaignlive.com|accessdate=11 October 2017}}</ref><ref>{{cite web|title=Spotify skriver nytt musikavtal|url=https://www.resume.se/nyheter/artiklar/2009/07/22/spotify-skriver-nytt-musikavtal-/|website=resume.se|accessdate=11 October 2017}}</ref>
 
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| 2009 || August 19 || || Spotify is valued at €170 million (about $242 million at the exchange rate of the time).<ref>{{cite web|last1=Arrington|first1=Michael|title=Confirmed: Spotify Now Valued At €170 million|url=https://techcrunch.com/2009/08/07/confirmed-spotify-now-valued-at-e170-million/|website=techcrunch.com|accessdate=15 October 2017}}</ref>
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| 2009 || August 19 || Valuation || Spotify is valued at €170 million (about $242 million at the exchange rate of the time).<ref>{{cite web|last1=Arrington|first1=Michael|title=Confirmed: Spotify Now Valued At €170 million|url=https://techcrunch.com/2009/08/07/confirmed-spotify-now-valued-at-e170-million/|website=techcrunch.com|accessdate=15 October 2017}}</ref>
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| 2009 || October 8 || Partnership || Spotify signs two-year cooperation agreement with Swedish telecommunication service provider Telia, with the purpose of launching Spotify mobile phones and new services for TV and computers.<ref>{{cite web|title=There is no escape! Telco to bring Spotify mobiles & TVs to the Swedes|url=https://techcrunch.com/2009/10/08/there-is-no-escape-telco-to-bring-spotify-mobiles-tvs-to-the-swedes/|website=techcrunch.com|accessdate=15 October 2017}}</ref>
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| 2009 || November 23 || Product || Spotify extends its mobile reach with the release of an app for phones powered by the {{w|Nokia}}-led {{w|Symbian}} operating system.<ref>{{cite web|title=Spotify lands on Symbian phones from Nokia, Sony Ericsson and Samsung|url=https://techcrunch.com/2009/11/23/spotify-lands-on-symbian-phones-from-nokia-sony-ericsson-and-samsung/|website=techcrunch.com|accessdate=15 October 2017}}</ref><ref>{{cite web|title=Spotify for Nokia and more|url=https://news.spotify.com/us/2009/11/23/spotify-for-nokia-and-more/|website=spotify.com|accessdate=15 October 2017}}</ref><ref>{{cite web|last1=Puerto|first1=Kote|title=Spotify listo para descarga en Symbian|url=https://www.xatakamovil.com/aplicaciones/spotify-listo-para-descarga-en-symbian|website=xatakamovil.com|accessdate=15 October 2017}}</ref><ref>{{cite web|last1=Schroeder|first1=Stan|title=Spotify Now Works on Symbian Smartphones|url=http://mashable.com/2009/11/22/spotify-symbian/#UBq98CfU0sqS|website=mashable.com|accessdate=15 October 2017}}</ref><ref>{{cite web|last1=Elliott|first1=Amy-Mae|title=Spotify announces Symbian app|url=http://www.pocket-lint.com/news/100663-spotify-launches-nokia-symbian-phones|website=pocket-lint.com|accessdate=15 October 2017}}</ref>
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| 2009 || December 22 || Competition || Danish telco TDC’s Play service, which provides unlimited music downloads for its broadband and mobile customers, extednds offering to include unlimited streaming, in a move regarded as preemptive strike against Spotify.<ref>{{cite web|last1=O'Hear|first1=Steve|title=Danish telco launches preemptive strike against Spotify|url=https://techcrunch.com/2009/12/22/danish-telco-launches-preemptive-strike-against-spotify/|website=techcrunch.com|accessdate=15 October 2017}}</ref>
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| 2010 || February 17 || || Spotify {{w|CEO}} {{w|Daniek Ek}} says that the average user has 15,000 tracks in collection, a way superior figure than the average PC user, who has about 500 tracks on their drives. Ek also claims that Spotify users have so far created over 100 million playlists.<ref>{{cite web|last1=Wauters|first1=Robin|title=The Average Spotify User Has 15,000 Tracks In Collection, CEO Daniel Ek Says|url=https://techcrunch.com/2010/02/17/the-average-spotify-user-has-15000-tracks-in-collection-ceo-daniel-ek-says/|website=techcrunch.com|accessdate=15 October 2017}}</ref><ref>{{cite web|last1=Peoples|first1=Glenn|title=Business Matters: Spotify, MOG, Shazam, BTjunkie and More|url=http://www.billboard.com/biz/articles/news/1211095/business-matters-spotify-mog-shazam-btjunkie-and-more|website=billboard.com|accessdate=15 October 2017}}</ref>
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| 2010 || February 23 || Investment || Spotify takes a €11,600,000 investment from {{w|San Francisco}}-based {{w|venture capital}} firm {{w|Founders Fund}}, with managing partner {{w|Sean Parker}} leading the round.<ref>{{cite web|last1=Arrington|first1=Michael|title=Sources: Spotify Takes Investment From Sean Parker At Founders Fund|url=https://techcrunch.com/2010/02/23/sources-spotify-takes-investment-from-sean-parker-at-founders-fund/|website=techcrunch.com|accessdate=15 October 2017}}</ref><ref>{{cite web|last1=Saint|first1=Nick|title=Spotify Picks Up "Substantial" Investment From Founders Fund|url=http://www.businessinsider.com/spot-ify-picks-up-substantial-investment-from-founders-fund-2010-2|website=businessinsider.com|accessdate=15 October 2017}}</ref><ref>{{cite web|last1=Malik|first1=Om|title=More Details About Spotify's New Money|url=https://gigaom.com/2010/02/23/spotify-founders-fund/|website=gigaom.com|accessdate=15 October 2017}}</ref><ref>{{cite book|last1=Stonehem|first1=Bill|title=Spotify for Seniors: An Easy Guide the Best Features|url=https://books.google.com.ar/books?id=vBWiDAAAQBAJ&pg=PP9&lpg=PP9&dq=%22spotify%22+%22Founders+Fund%22&source=bl&ots=oo9TWWvDOR&sig=hQgvLm0ng0LuqTb4Mr3jVrLc6YU&hl=en&sa=X&ved=0ahUKEwj5yp2e-_HWAhUHg5AKHQr2ACI4ChDoAQg7MAU#v=onepage&q=%22spotify%22%20%22Founders%20Fund%22&f=false}}</ref><ref name="Funding Rounds">{{cite web|title=Funding Rounds|url=https://www.crunchbase.com/organization/spotify/funding_rounds/funding_rounds_list|website=crunchbase.com|accessdate=15 October 2017}}</ref>
 
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| 2010 || May 17 || Product || Spotify announces two different accounts; Premium and Unlimited.<ref name="nethosting.com"/>
 
| 2010 || May 17 || Product || Spotify announces two different accounts; Premium and Unlimited.<ref name="nethosting.com"/>
 
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| 2010 || September 1 || Award || Spotify receives the World Economic Forum's Technology Pioneer award for 2011.<ref name="nethosting.com"/>
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| 2010 || September 1 || Award || Spotify receives the World Economic Forum's Technology Pioneer award for 2011. The WEF announces the company as a [[w:World Economic Forum#Technology Pioneers Programme|Technology Pioneer]].<ref name="nethosting.com"/><ref>{{cite web |first=Matthias |last=Lüfkens |title=Thirty-One Visionary Companies Selected as Technology Pioneers 2011 |url=http://www.weforum.org/en/media/Latest%20News%20Releases/NR_TP2011 |archiveurl=https://web.archive.org/web/20100902053608/http://www.weforum.org/en/media/Latest%20News%20Releases/NR_TP2011 |publisher=[[World Economic Forum]] |date=1 September 2010 |archivedate=2 September 2010 |accessdate=15 November 2016}}</ref>
 
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| 2010 || October 29 || || [[w:Wired (website)|Wired]] reports that Spotify makes more money for labels in {{w|Sweden}} than any other retailer "online or off".<ref>{{cite web |first=Duncan |last=Geere |title=Spotify now top-tier music revenue source in Sweden |url=https://www.wired.co.uk/news/archive/2010-10/29/spotify-swedish-revenue |archiveurl=https://web.archive.org/web/20101030230717/http://www.wired.co.uk/news/archive/2010-10/29/spotify-swedish-revenue |website=[[Wired (website)|Wired]] |publisher=[[Condé Nast]] |date=29 October 2010 |archivedate=30 October 2010 |accessdate=13 October 2017}}</ref>
 
| 2010 || October 29 || || [[w:Wired (website)|Wired]] reports that Spotify makes more money for labels in {{w|Sweden}} than any other retailer "online or off".<ref>{{cite web |first=Duncan |last=Geere |title=Spotify now top-tier music revenue source in Sweden |url=https://www.wired.co.uk/news/archive/2010-10/29/spotify-swedish-revenue |archiveurl=https://web.archive.org/web/20101030230717/http://www.wired.co.uk/news/archive/2010-10/29/spotify-swedish-revenue |website=[[Wired (website)|Wired]] |publisher=[[Condé Nast]] |date=29 October 2010 |archivedate=30 October 2010 |accessdate=13 October 2017}}</ref>
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| 2011 || April 11 || || Spotify limits free listening, most likely in preparation for its launch in the United States.<ref name="A Brief History of Spotify’s Attempt to Become the ‘OS of Music’">{{cite web|last1=Van Buskirk|first1=Eliot|title=A Brief History of Spotify’s Attempt to Become the ‘OS of Music’|url=https://www.huffingtonpost.com/eliot-van-buskirk/a-brief-history-of-spotif_b_1373350.html|website=huffingtonpost.com|accessdate=15 November 2017}}</ref>
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| 2011 || May 25 || Partnership || Spotify and {{w|Facebook}} formalize their relationship with a feature for Facebook users in countries where Spotify is already available. The tool would make possible for users to set up listening rooms where Facebook users can listen to the same music together at the same time and chat about it.<ref name="A Brief History of Spotify’s Attempt to Become the ‘OS of Music’"/><ref>{{cite web|title=Report: Facebook and Spotify Plan To Help Friends Listen Together|url=http://evolver.fm/2011/05/25/report-facebook-and-spotify-plan-to-help-friends-listen-together/|website=evolver.fm|accessdate=16 November 2017}}</ref><ref>{{cite web|title=Facebook Unveils Real-Time Social Listening|url=http://evolver.fm/2012/01/12/facebook-unveils-real-time-social-listening/|website=evolver.fm|accessdate=16 November 2017}}</ref><ref>{{cite web|title=Facebook Unveils Real-Time Social Listening|url=http://evolver.fm/2011/09/30/spotify-responds-to-facebook-oversharing-with-guilty-pleasures-mode/|website=evolver.fm|accessdate=16 November 2017}}</ref>
 
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| 2011 || June 17 || Funding || Spotify reports having received another US$ 100 million of funding. This would be used to support the service launch in the United States.<ref name="nethosting.com"/>
 
| 2011 || June 17 || Funding || Spotify reports having received another US$ 100 million of funding. This would be used to support the service launch in the United States.<ref name="nethosting.com"/>
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| 2011 || July 14 || International expansion || Spotify launches in the {{w|United States}}.<ref name="nethosting.com"/><ref>{{cite web|last1=Ek|first1=Daniel|title=Hello America. Spotify here.|url=https://news.spotify.com/us/2011/07/14/hello-america-spotify-here/|website=spotify.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Sorrel|first1=Charlie|title=Spotify Launches in the U.S at Last|url=https://www.wired.com/2011/07/spotify-launches-in-the-u-s-at-last/|website=wired.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Reisinger|first1=Don|title=Spotify (finally) launches in the U.S.|url=https://www.cnet.com/news/spotify-finally-launches-in-the-u-s/|website=cnet.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify launches US streaming music service|url=http://www.bbc.com/news/technology-14150644|website=bbc.com|accessdate=12 October 2017}}</ref>
 
| 2011 || July 14 || International expansion || Spotify launches in the {{w|United States}}.<ref name="nethosting.com"/><ref>{{cite web|last1=Ek|first1=Daniel|title=Hello America. Spotify here.|url=https://news.spotify.com/us/2011/07/14/hello-america-spotify-here/|website=spotify.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Sorrel|first1=Charlie|title=Spotify Launches in the U.S at Last|url=https://www.wired.com/2011/07/spotify-launches-in-the-u-s-at-last/|website=wired.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Reisinger|first1=Don|title=Spotify (finally) launches in the U.S.|url=https://www.cnet.com/news/spotify-finally-launches-in-the-u-s/|website=cnet.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify launches US streaming music service|url=http://www.bbc.com/news/technology-14150644|website=bbc.com|accessdate=12 October 2017}}</ref>
 
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| 2011 || July 17 || Funding || Spotify secures US$ 100 million in funding and is valued at US$ 1 billion.<ref name="nethosting.com"/>
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| 2011 || July 17 || Funding || Spotify secures US$ 100 million in funding and is valued at US$ 1 billion.<ref name="nethosting.com"/><ref>{{cite web|title=Spotify Becomes a Music Platform|url=http://evolver.fm/2011/11/30/spotify-becomes-a-music-platform/|website=evolver.fm|accessdate=16 November 2017}}</ref>
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| 2011 || August 31 || || Spotify opens up its code to {{w|iOS}} developers, with big implications for music on the {{w|iPhone}}, {{w|iPod Touch}}, and {{w|iPad}}. This allows developers build Apple iOS apps that play anything from Spotify’s entire 15-million-song-plus music catalog, with support for full-track streaming, playlists, search, and so on.<ref name="A Brief History of Spotify’s Attempt to Become the ‘OS of Music’"/><ref>{{cite web|title=Here Come The Spotify Apps|url=http://evolver.fm/2011/08/31/here-come-the-spotify-apps-music-service-opens-up-to-ios-developers/|website=evolver.fm|accessdate=16 November 2017}}</ref>
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| 2011 || November 30 || || Spotify officially becomes a music platform, and launches its first round of apps that run within the desktop version.<ref name="A Brief History of Spotify’s Attempt to Become the ‘OS of Music’"/>
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| 2011 || December 2 || || Spotify unveils a “preview version“ of its app-running desktop client, which rolls out to all users shortly thereafter.<ref name="A Brief History of Spotify’s Attempt to Become the ‘OS of Music’"/>
 
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| 2011 || December 31 || Financial || Spotify financials concludes year with a loss of nearly $60 million on revenues of $244 million.<ref name="title=Spotify Is Having A Good 2012: Revenues Could Reach $500M As It Expands The Digital Music Market">{{cite web|last1=Eldon|first1=Eric|title=Spotify Is Having A Good 2012: Revenues Could Reach $500M As It Expands The Digital Music Market|url=https://techcrunch.com/2012/11/10/spotify-is-having-a-good-2012-revenues-could-reach-500m-as-it-expands-the-digital-music-market/|website=techcrunch.com|accessdate=14 October 2017}}</ref>  
 
| 2011 || December 31 || Financial || Spotify financials concludes year with a loss of nearly $60 million on revenues of $244 million.<ref name="title=Spotify Is Having A Good 2012: Revenues Could Reach $500M As It Expands The Digital Music Market">{{cite web|last1=Eldon|first1=Eric|title=Spotify Is Having A Good 2012: Revenues Could Reach $500M As It Expands The Digital Music Market|url=https://techcrunch.com/2012/11/10/spotify-is-having-a-good-2012-revenues-could-reach-500m-as-it-expands-the-digital-music-market/|website=techcrunch.com|accessdate=14 October 2017}}</ref>  
 
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| 2013 || January 4 || || Spotify discontinues offering new music download purchases to its users.<ref>{{cite web|last1=Brian|first1=Matt|title=Spotify is no longer offering new music download purchases to its users|url=https://thenextweb.com/media/2013/01/04/spotify-is-no-longer-offering-new-music-download-purchases-to-its-users/|website=thenextweb.com|accessdate=14 October 2017}}</ref>
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| 2012 || February 27 || Product || Spotify throws its own “Music Hack Weekends“ to attract more app developers.<ref name="A Brief History of Spotify’s Attempt to Become the ‘OS of Music’"/><ref>{{cite web|last1=Van Buskirk|first1=Eliot|title=Swarm.fm Wins Grand Prize at Spotify’s Music Hack Weekend|url=http://evolver.fm/2012/02/27/swarm-fm-wins-spotifys-music-hack-weekend/|website=evolver.fm|accessdate=16 November 2017}}</ref>
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| 2012 || March || Statistics || Spotify announces that its app users listened to 1,500 years of music in three months. The company also unveils 10 million active users total, with 3 million of them paying for the service — a so-called “conversion rate” of 30 percent. As for specific Spotify apps, Soundrop’s app generated 15 million plays, TuneWiki’s app led to over 100,000 edits of its lyrics by Spotify users, and MoodAgent’s app resulted in the creation of an extra 3.5 million playlists per week.<ref>{{cite web|last1=Van Buskirk|first1=Eliot|title=Spotify Apps Played 1,500 Years of Music in First 3 Months|url=http://evolver.fm/2012/03/06/spotify-apps-played-1500-years-of-music-in-first-3-months/|website=evolver.fm|accessdate=16 November 2017}}</ref>
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| 2013 || January 4 || Product || Spotify discontinues offering new music download purchases to its users.<ref>{{cite web|last1=Brian|first1=Matt|title=Spotify is no longer offering new music download purchases to its users|url=https://thenextweb.com/media/2013/01/04/spotify-is-no-longer-offering-new-music-download-purchases-to-its-users/|website=thenextweb.com|accessdate=14 October 2017}}</ref>
 
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| 2013 || May 2 || Acquisition || Spotify acquires Swedish startup '''Tunigo''', with the purpose of regaining staff that could improve song discovery.<ref>{{cite web|last1=Etherington|first1=Darrell|title=Spotify Acquires Music Discovery App Tunigo, A Spotify-Powered Songza Competitor|url=https://techcrunch.com/2013/05/03/spotify-acquires-music-discovery-app-tunigo-a-spotify-powered-songza-competitor/|website=techcrunch.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Ludwig|first1=Sean|title=Spotify acquires music discovery & playlist app Tunigo|url=https://venturebeat.com/2013/05/03/spotify-buys-tunigo/|website=venturebeat.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Scott|first1=Cameron|title=Spotify Acquires Tunigo Discovery App|url=http://www.adweek.com/digital/spotify-acquires-tunigo-discovery-app/|website=adweek.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Peoples|first1=Glenn|title=Spotify Acquires Music Discovery Service Tunigo|url=http://www.billboard.com/biz/articles/news/digital-and-mobile/1560631/spotify-acquires-music-discovery-service-tunigo|website=billboard.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify Takes a Page From the Twitter Playbook, Buys Music Discovery App Tunigo|url=http://allthingsd.com/20130503/spotify-takes-a-page-from-the-twitter-playbook-buys-music-discovery-app-tunigo/|website=allthingsd.com|accessdate=12 October 2017}}</ref>
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| 2013 || May 2 || Acquisition || Spotify acquires Swedish startup Tunigo, with the purpose of regaining staff that could improve song discovery.<ref>{{cite web|last1=Etherington|first1=Darrell|title=Spotify Acquires Music Discovery App Tunigo, A Spotify-Powered Songza Competitor|url=https://techcrunch.com/2013/05/03/spotify-acquires-music-discovery-app-tunigo-a-spotify-powered-songza-competitor/|website=techcrunch.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Ludwig|first1=Sean|title=Spotify acquires music discovery & playlist app Tunigo|url=https://venturebeat.com/2013/05/03/spotify-buys-tunigo/|website=venturebeat.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Scott|first1=Cameron|title=Spotify Acquires Tunigo Discovery App|url=http://www.adweek.com/digital/spotify-acquires-tunigo-discovery-app/|website=adweek.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Peoples|first1=Glenn|title=Spotify Acquires Music Discovery Service Tunigo|url=http://www.billboard.com/biz/articles/news/digital-and-mobile/1560631/spotify-acquires-music-discovery-service-tunigo|website=billboard.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify Takes a Page From the Twitter Playbook, Buys Music Discovery App Tunigo|url=http://allthingsd.com/20130503/spotify-takes-a-page-from-the-twitter-playbook-buys-music-discovery-app-tunigo/|website=allthingsd.com|accessdate=12 October 2017}}</ref>
 
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| 2013 || October 7 || || On the fifth anniversary of its launch, Spotify makes more than 20 million songs available to 24 million users in 32 territories.<ref name="Is Daniel Ek, Spotify founder, going to save the music industry … or destroy it?">{{cite web|last1=Lynskey|first1=Dorian|title=Is Daniel Ek, Spotify founder, going to save the music industry … or destroy it?|url=https://www.theguardian.com/technology/2013/nov/10/daniel-ek-spotify-streaming-music|website=theguardian.com|accessdate=14 October 2017}}</ref>
 
| 2013 || October 7 || || On the fifth anniversary of its launch, Spotify makes more than 20 million songs available to 24 million users in 32 territories.<ref name="Is Daniel Ek, Spotify founder, going to save the music industry … or destroy it?">{{cite web|last1=Lynskey|first1=Dorian|title=Is Daniel Ek, Spotify founder, going to save the music industry … or destroy it?|url=https://www.theguardian.com/technology/2013/nov/10/daniel-ek-spotify-streaming-music|website=theguardian.com|accessdate=14 October 2017}}</ref>
 +
|-
 +
| 2013 || November || Criticism || American singer {{w|Beck}} declares in an interview: "what Spotify pays me is not even enough to pay the musicians playing with me or the people working on the discs, (..) It's not working. Something is going to have to give."<ref name="24 Musicians Against Spotify & Other Streaming Services"/><ref>{{cite web|title=Beck reveals health problems, bitterness toward music industry|url=https://uproxx.com/hitfix/beck-reveals-health-problems-feelings-about-music-business/|website=uproxx.com|accessdate=30 April 2018}}</ref><ref>{{cite web|title=Beck wades in on Spotify debate: ‘It’s not working’  Read more at http://www.nme.com/news/music/beck-2-51-1229110#gGJxU66Lx06qCjzk.99|url=http://www.nme.com/news/music/beck-2-51-1229110|website=nme.com|accessdate=30 April 2018}}</ref>
 
|-
 
|-
 
| 2013 || December 3 || Website || Spotify launches website Spotify for Artists, which explains its business model and revenue data, in an effort to engage artists and calm fears that streaming services are bad for musicians.<ref>{{cite web|title=Spotify Demystifies Its Business Model, Sort Of—But Disgruntled Artists May Not Care|url=https://readwrite.com/2013/12/03/spotify-business-model/|website=readwrite.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Pegoraro|first1=Rob|title=Spotify Tries A Little Transparency|url=http://www.project-disco.org/startups/120513-spotify-tries-a-little-transparency/#.Wd7IKzukqUk|website=project-disco.org|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify reveals artists earn $0.007 per stream|url=http://www.bbc.com/news/entertainment-arts-25217353|website=bbc.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Souppouris|first1=Aaron|title=Spotify tries to shed its 'bad for musicians' image with artist analytics|url=https://www.theverge.com/2013/12/3/5169808/spotify-for-artists-music-analytics-royalty-rates|website=theverge.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify s'explique sur la rémunération des artistes|url=http://www.telerama.fr/musique/spotify-s-explique-sur-la-remuneration-des-artistes,105914.php|website=telerama.fr|accessdate=12 October 2017}}</ref>
 
| 2013 || December 3 || Website || Spotify launches website Spotify for Artists, which explains its business model and revenue data, in an effort to engage artists and calm fears that streaming services are bad for musicians.<ref>{{cite web|title=Spotify Demystifies Its Business Model, Sort Of—But Disgruntled Artists May Not Care|url=https://readwrite.com/2013/12/03/spotify-business-model/|website=readwrite.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Pegoraro|first1=Rob|title=Spotify Tries A Little Transparency|url=http://www.project-disco.org/startups/120513-spotify-tries-a-little-transparency/#.Wd7IKzukqUk|website=project-disco.org|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify reveals artists earn $0.007 per stream|url=http://www.bbc.com/news/entertainment-arts-25217353|website=bbc.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Souppouris|first1=Aaron|title=Spotify tries to shed its 'bad for musicians' image with artist analytics|url=https://www.theverge.com/2013/12/3/5169808/spotify-for-artists-music-analytics-royalty-rates|website=theverge.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify s'explique sur la rémunération des artistes|url=http://www.telerama.fr/musique/spotify-s-explique-sur-la-remuneration-des-artistes,105914.php|website=telerama.fr|accessdate=12 October 2017}}</ref>
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| 2014 || October 20 || Product || Spotify introduces its Family subscription, connecting up to five family members for a shared Premium subscription.<ref>{{cite web|last1=Warren|first1=Tom|title=Spotify Family lets you share a subscription from $14.99 per month|url=https://www.theverge.com/2014/10/20/7013227/spotify-family-shared-premium-subscription-pricing-features|website=theverge.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=O'Hear|first1=Steve|title=Spotify Introduces Family Plan, Starting At $14.99 Per Month For Two Members|url=https://techcrunch.com/2014/10/20/spotify-introduces-family-plan-starting-at-14-99-per-month-for-two-members/|website=techcrunch.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify launches cheaper family subscriptions|url=http://www.mirror.co.uk/news/technology-science/technology/spotify-launches-cheaper-family-subscriptions-4469465|website=mirror.co.uk|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Johnston|first1=Casey|title=Spotify adds family plans with independent profiles|url=https://arstechnica.com/information-technology/2014/10/spotify-adds-family-plans-with-independent-profiles/|website=arstechnica.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Dent|first1=Steve|title=Spotify finally has subscription sharing for an extra $5 per user|url=https://www.engadget.com/2014/10/20/spotify-family-subscription-sharing/|website=engadget.com|accessdate=12 October 2017}}</ref>  
 
| 2014 || October 20 || Product || Spotify introduces its Family subscription, connecting up to five family members for a shared Premium subscription.<ref>{{cite web|last1=Warren|first1=Tom|title=Spotify Family lets you share a subscription from $14.99 per month|url=https://www.theverge.com/2014/10/20/7013227/spotify-family-shared-premium-subscription-pricing-features|website=theverge.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=O'Hear|first1=Steve|title=Spotify Introduces Family Plan, Starting At $14.99 Per Month For Two Members|url=https://techcrunch.com/2014/10/20/spotify-introduces-family-plan-starting-at-14-99-per-month-for-two-members/|website=techcrunch.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify launches cheaper family subscriptions|url=http://www.mirror.co.uk/news/technology-science/technology/spotify-launches-cheaper-family-subscriptions-4469465|website=mirror.co.uk|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Johnston|first1=Casey|title=Spotify adds family plans with independent profiles|url=https://arstechnica.com/information-technology/2014/10/spotify-adds-family-plans-with-independent-profiles/|website=arstechnica.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Dent|first1=Steve|title=Spotify finally has subscription sharing for an extra $5 per user|url=https://www.engadget.com/2014/10/20/spotify-family-subscription-sharing/|website=engadget.com|accessdate=12 October 2017}}</ref>  
 
|-
 
|-
−
| 2015 || June 23 || Acquisition || Spotify acquires '''Seed Scientific''', an {{w|analytics}} firm specialized in devising {{w|algorithm}}s to understand information for commercial, public, and social sector clients.<ref name="Spotify Acquisitions"/><ref>{{cite web|last1=Constine|first1=Josh|title=Spotify Buys Beats’ Analytics Provider Seed Scientific|url=https://techcrunch.com/2015/06/24/pulling-the-data-rug-out-from-under-apple/|website=techcrunch.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Novet|first1=Jordan|title=Spotify acquires Seed Scientific, a data science consulting firm|url=https://venturebeat.com/2015/06/24/spotify-acquires-seed-scientific-a-data-science-consulting-firm/|website=venturebeat.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Vanian|first1=Jonathan|title=Why Spotify just bought a data science startup|url=http://fortune.com/2015/06/24/spotify-data-acquisition/|website=fortune.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Dove|first1=Jackie|title=Spotify acquires analytics firm Seed Scientific that formerly served Beats Music|url=https://thenextweb.com/apps/2015/06/24/spotify-acquires-analytics-firm-seed-scientific-that-formerly-served-beats-music/|website=thenextweb.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify Acquires Beats’ Analytics Provider Seed Scientific|url=http://www.hypebot.com/hypebot/2015/06/spotify-acquires-beats-analytics-provider-seed-scientific.html|website=hypebot.com|accessdate=12 October 2017}}</ref>
+
| 2014 || November 3 || Service || American singer-songwriter {{w|Taylor Swift}} removes all of her music from Spotify, stating "music is art, and art is important and rare. Important, rare things are valuable. Valuable things should be paid for".<ref name="24 Musicians Against Spotify & Other Streaming Services">{{cite web|title=24 Musicians Against Spotify & Other Streaming Services|url=https://www.ranker.com/list/musicians-against-spotify/ranker-music|website=ranker.com|accessdate=30 April 2018}}</ref><ref>{{cite web|title=Taylor Swift pulls her music from Spotify|url=http://money.cnn.com/2014/11/03/media/taylor-swift-spotify/index.html|website=money.cnn.com|accessdate=30 April 2018}}</ref><ref>{{cite web|title=Taylor Swift Explains Why She Left Spotify|url=http://www.businessinsider.com/taylor-swift-explains-why-she-left-spotify-2014-11|website=businessinsider.com|accessdate=30 April 2018}}</ref>
 +
|-
 +
| 2015 || June 23 || Acquisition || Spotify acquires Seed Scientific, an {{w|analytics}} firm specialized in devising {{w|algorithm}}s to understand information for commercial, public, and social sector clients.<ref name="Spotify Acquisitions"/><ref>{{cite web|last1=Constine|first1=Josh|title=Spotify Buys Beats’ Analytics Provider Seed Scientific|url=https://techcrunch.com/2015/06/24/pulling-the-data-rug-out-from-under-apple/|website=techcrunch.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Novet|first1=Jordan|title=Spotify acquires Seed Scientific, a data science consulting firm|url=https://venturebeat.com/2015/06/24/spotify-acquires-seed-scientific-a-data-science-consulting-firm/|website=venturebeat.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Vanian|first1=Jonathan|title=Why Spotify just bought a data science startup|url=http://fortune.com/2015/06/24/spotify-data-acquisition/|website=fortune.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Dove|first1=Jackie|title=Spotify acquires analytics firm Seed Scientific that formerly served Beats Music|url=https://thenextweb.com/apps/2015/06/24/spotify-acquires-analytics-firm-seed-scientific-that-formerly-served-beats-music/|website=thenextweb.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify Acquires Beats’ Analytics Provider Seed Scientific|url=http://www.hypebot.com/hypebot/2015/06/spotify-acquires-beats-analytics-provider-seed-scientific.html|website=hypebot.com|accessdate=12 October 2017}}</ref>
 +
|-
 +
| 2015 || July 2 || Service || American musician [[w:Prince (musician)|Prince]] removes his music catalog from most streaming services, including Spotify.<ref name="24 Musicians Against Spotify & Other Streaming Services"/><ref>{{cite web|title=Prince Pulls Music From Spotify, Which Says He’s Leaving All Streaming Services|url=http://variety.com/2015/digital/news/prince-spotify-apple-music-streaming-1201533100/|website=variety.com|accessdate=30 April 2018}}</ref><ref>{{cite web|title=Prince pulls all of his music from Spotify|url=http://money.cnn.com/2015/07/02/media/prince-spotify-streaming-music/index.html|website=money.cnn.com|accessdate=30 April 2018}}</ref><ref>{{cite web|title=Prince takes on the Internet, pulls his music from Spotify and other streaming services|url=https://www.geekwire.com/2015/prince-takes-on-the-internet-pulls-his-music-from-spotify-and-other-streaming-services/|website=geekwire.com|accessdate=30 April 2018}}</ref>  
 
|-
 
|-
−
| 2016 || January 19 || Acquisition || Spotify acquires two companies on the same day, {{w|Dublin}}-based music discovery startup '''Soundwave''' and '''Cord Project''', a startup having previously built a variety of audio messaging apps.<ref name="Spotify Acquisitions"/><ref>{{cite web|last1=Kokalitcheva|first1=Kia|title=How Spotify Is Turning Music Streaming Into a Social Experience|url=http://fortune.com/2016/01/20/spotify-cord-soundwave/|website=fortune.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify acquires Cord Project and Soundwave|url=https://press.spotify.com/es/2016/01/20/spotify-acquires-cord-project-and-soundwave/|website=spotify.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Roettgers|first1=Janko|title=Spotify Acquires Cord Project and Soundwave to Grow Product Team|url=http://variety.com/2016/digital/news/spotify-cord-soundwave-acquisition-1201683619/|website=variety.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Ewing|first1=Adam|title=Spotify Buys Music Social Network Apps Soundwave, Cord Project|url=https://www.bloomberg.com/news/articles/2016-01-20/spotify-buys-music-social-network-apps-soundwave-cord-project|website=bloomberg.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Schroeder|first1=Stan|title=Spotify acquires two startups that could help it become more social|url=http://mashable.com/2016/01/20/spotify-acquires-soundwave-cord-project/#VDX_fS8Vu5qC|website=mashable.com|accessdate=12 October 2017}}</ref>
+
| 2015 || July 15 || Service || Canadian musician {{w|Neil Young}} removes his music from Spotify and other streaming services stating he finds the sound quality to be sub-standard.<ref name="24 Musicians Against Spotify & Other Streaming Services"/><ref>{{cite web|title=Neil Young to Take His Music Off Streaming Services|url=http://variety.com/2015/digital/news/neil-young-to-take-his-music-off-streaming-services-1201541064/|website=variety.com|accessdate=30 April 2018}}</ref>
 +
|-
 +
| 2015 || Year round || Revenue || Spotify losses US$241.6 million, whit sales reported at US$2.014 billion.<ref name="Spotify's Losses More Than Double To $581M, Revenues Rise to $3B"/>
 +
|-
 +
| 2016 || January 19 || Acquisition || Spotify acquires two companies on the same day, {{w|Dublin}}-based music discovery startup Soundwave and Cord Project, a startup having previously built a variety of audio messaging apps.<ref name="Spotify Acquisitions"/><ref>{{cite web|last1=Kokalitcheva|first1=Kia|title=How Spotify Is Turning Music Streaming Into a Social Experience|url=http://fortune.com/2016/01/20/spotify-cord-soundwave/|website=fortune.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify acquires Cord Project and Soundwave|url=https://press.spotify.com/es/2016/01/20/spotify-acquires-cord-project-and-soundwave/|website=spotify.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Roettgers|first1=Janko|title=Spotify Acquires Cord Project and Soundwave to Grow Product Team|url=http://variety.com/2016/digital/news/spotify-cord-soundwave-acquisition-1201683619/|website=variety.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Ewing|first1=Adam|title=Spotify Buys Music Social Network Apps Soundwave, Cord Project|url=https://www.bloomberg.com/news/articles/2016-01-20/spotify-buys-music-social-network-apps-soundwave-cord-project|website=bloomberg.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Schroeder|first1=Stan|title=Spotify acquires two startups that could help it become more social|url=http://mashable.com/2016/01/20/spotify-acquires-soundwave-cord-project/#VDX_fS8Vu5qC|website=mashable.com|accessdate=12 October 2017}}</ref>
 
|-  
 
|-  
 
| 2016 || April 26 || Acquisition || Spotify acquires {{w|San Francisco}}-based startup {{w|Crowd Album}}, a service that aggregates photos and videos taken at music events and shares to {{w|social media}}.<ref name="Spotify Acquisitions"/><ref>{{cite web|last1=McIntyre|first1=Hugh|title=Spotify Acquires Photo Startup CrowdAlbum|url=https://www.forbes.com/sites/hughmcintyre/2016/04/27/spotify-acquires-photo-startup-crowdalbum/#6388909a1612|website=forbes.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify acquires CrowdAlbum|url=https://press.spotify.com/es/2016/04/27/spotify-acquires-crowdalbum/|website=spotify.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Peoples|first1=Glenn|title=Spotify Acquires CrowdAlbum, An Aggregator of Social Data From Live Events|url=http://www.billboard.com/articles/business/7348448/spotify-acquires-crowdalbum|website=billboard.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Lunden|first1=Ingrid|title=Spotify buys photo aggregator CrowdAlbum to build more marketing tools for artists|url=https://techcrunch.com/2016/04/27/spotify-buys-photo-aggregator-crowdalbum-to-build-more-marketing-tools-for-artists/|website=techcrunch.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Shead|first1=Sam|title=Spotify has acquired a San Francisco startup that creates concert photo albums for artists|url=http://uk.businessinsider.com/spotify-acquires-crowdalbum-2016-4|website=businessinsider.com|accessdate=12 October 2017}}</ref>
 
| 2016 || April 26 || Acquisition || Spotify acquires {{w|San Francisco}}-based startup {{w|Crowd Album}}, a service that aggregates photos and videos taken at music events and shares to {{w|social media}}.<ref name="Spotify Acquisitions"/><ref>{{cite web|last1=McIntyre|first1=Hugh|title=Spotify Acquires Photo Startup CrowdAlbum|url=https://www.forbes.com/sites/hughmcintyre/2016/04/27/spotify-acquires-photo-startup-crowdalbum/#6388909a1612|website=forbes.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify acquires CrowdAlbum|url=https://press.spotify.com/es/2016/04/27/spotify-acquires-crowdalbum/|website=spotify.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Peoples|first1=Glenn|title=Spotify Acquires CrowdAlbum, An Aggregator of Social Data From Live Events|url=http://www.billboard.com/articles/business/7348448/spotify-acquires-crowdalbum|website=billboard.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Lunden|first1=Ingrid|title=Spotify buys photo aggregator CrowdAlbum to build more marketing tools for artists|url=https://techcrunch.com/2016/04/27/spotify-buys-photo-aggregator-crowdalbum-to-build-more-marketing-tools-for-artists/|website=techcrunch.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Shead|first1=Sam|title=Spotify has acquired a San Francisco startup that creates concert photo albums for artists|url=http://uk.businessinsider.com/spotify-acquires-crowdalbum-2016-4|website=businessinsider.com|accessdate=12 October 2017}}</ref>
Line 67: Line 103:
 
| 2016 || May 23 || Upgrade || Spotify Family is upgraded, letting up to six people share a subscription and reducing the price.<ref>{{cite web|last1=Arrington|first1=Michael|title=Spotify Closing New Financing At €200 Million Valuation; Music Labels Already Shareholders|url=https://techcrunch.com/2009/08/04/spotify-closing-new-financing-at-e200-million-valuation-music-labels-already-shareholders/|website=techcrunch.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Heath|first1=Alex|title=If you have 5 friends, there's now a way to get Spotify for just $2.50 per month|url=http://www.businessinsider.com/spotify-family-plan-costs-15-for-6-people-2016-5|website=businessinsider.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Grunin|first1=Lori|title=Spotify family plan drops to $15 per month for up to 6 people|url=https://www.cnet.com/news/spotify-family-plan-drops-to-15-per-month-for-up-to-6-people/|website=cnet.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Sawers|first1=Paul|title=Spotify’s Family Plan now lets 6 people stream songs for $15 a month — the same as Apple and Google|url=https://venturebeat.com/2016/05/23/spotifys-family-plan-now-lets-6-people-stream-songs-for-15-a-month-the-same-deal-as-apple-and-google/|website=venturebeat.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify Family - Now $19.99/Month for up to 6 People|url=https://www.cheapies.nz/node/6890|website=cheapies.nz|accessdate=12 October 2017}}</ref>
 
| 2016 || May 23 || Upgrade || Spotify Family is upgraded, letting up to six people share a subscription and reducing the price.<ref>{{cite web|last1=Arrington|first1=Michael|title=Spotify Closing New Financing At €200 Million Valuation; Music Labels Already Shareholders|url=https://techcrunch.com/2009/08/04/spotify-closing-new-financing-at-e200-million-valuation-music-labels-already-shareholders/|website=techcrunch.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Heath|first1=Alex|title=If you have 5 friends, there's now a way to get Spotify for just $2.50 per month|url=http://www.businessinsider.com/spotify-family-plan-costs-15-for-6-people-2016-5|website=businessinsider.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Grunin|first1=Lori|title=Spotify family plan drops to $15 per month for up to 6 people|url=https://www.cnet.com/news/spotify-family-plan-drops-to-15-per-month-for-up-to-6-people/|website=cnet.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Sawers|first1=Paul|title=Spotify’s Family Plan now lets 6 people stream songs for $15 a month — the same as Apple and Google|url=https://venturebeat.com/2016/05/23/spotifys-family-plan-now-lets-6-people-stream-songs-for-15-a-month-the-same-deal-as-apple-and-google/|website=venturebeat.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify Family - Now $19.99/Month for up to 6 People|url=https://www.cheapies.nz/node/6890|website=cheapies.nz|accessdate=12 October 2017}}</ref>
 
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| 2016 || November 1 || Acquisition || Spotify acquires '''Preact''', a cloud-based platform and service developed for companies that operate on subscription models; with the purpose of acquiring new subscribers and retaining current customers.<ref name="Spotify Acquisitions"/><ref>{{cite web|last1=Lunden|first1=Ingrid|title=Spotify acquires Preact to fuel its subscription business|url=https://techcrunch.com/2016/11/02/spotify-acquires-preact-to-boost-its-subscriber-story/|website=techcrunch.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify acquires Preact|url=https://press.spotify.com/ca-en/2016/11/02/spotify-acquires-preact/|website=spotify.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Sawers|first1=Paul|title=Spotify acquires Preact, a startup that helps companies acquire and retain subscribers|url=https://venturebeat.com/2016/11/02/spotify-acquires-preact-a-startup-that-helps-companies-acquire-new-subscribers/|website=venturebeat.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Rys|first1=Dan|title=Spotify Acquires Subscriber Analytics Firm Preact|url=http://www.billboard.com/articles/business/7564693/spotify-acquires-subscriber-analytics-firm-preact|website=billboard.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Loeb|first1=Steven|title=Spotify acquires customer success company Preact|url=http://vator.tv/news/2016-11-02-spotify-acquires-customer-success-company-preact|website=vator.tv|accessdate=12 October 2017}}</ref>
+
| 2016 || November 1 || Acquisition || Spotify acquires Preact, a cloud-based platform and service developed for companies that operate on subscription models; with the purpose of acquiring new subscribers and retaining current customers.<ref name="Spotify Acquisitions"/><ref>{{cite web|last1=Lunden|first1=Ingrid|title=Spotify acquires Preact to fuel its subscription business|url=https://techcrunch.com/2016/11/02/spotify-acquires-preact-to-boost-its-subscriber-story/|website=techcrunch.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify acquires Preact|url=https://press.spotify.com/ca-en/2016/11/02/spotify-acquires-preact/|website=spotify.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Sawers|first1=Paul|title=Spotify acquires Preact, a startup that helps companies acquire and retain subscribers|url=https://venturebeat.com/2016/11/02/spotify-acquires-preact-a-startup-that-helps-companies-acquire-new-subscribers/|website=venturebeat.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Rys|first1=Dan|title=Spotify Acquires Subscriber Analytics Firm Preact|url=http://www.billboard.com/articles/business/7564693/spotify-acquires-subscriber-analytics-firm-preact|website=billboard.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Loeb|first1=Steven|title=Spotify acquires customer success company Preact|url=http://vator.tv/news/2016-11-02-spotify-acquires-customer-success-company-preact|website=vator.tv|accessdate=12 October 2017}}</ref>
 
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|-
−
| 2017 || March 6 || Acquisition || Spotify acquires {{w|United Kingdom}}–based startup '''Sonalytic''', a company having developed an audio detection technology that can identify songs, mixed content and audio clips, as well as track copyright-protected material, and aid in music discovery.<ref name="Spotify Acquisitions"/><ref>{{cite web|last1=Perez|first1=Sarah|title=Spotify acquires audio detection startup Sonalytic|url=https://techcrunch.com/2017/03/07/spotify-acquires-audio-detection-startup-sonalytic/|website=techcrunch.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify acquires Sonalytic|url=https://press.spotify.com/us/2017/03/07/spotify-acquires-sonalytic/|website=spotify.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=McIntyre|first1=Hugh|title=Spotify Has Acquired U.K. Music Startup Sonalytic|url=https://www.forbes.com/sites/hughmcintyre/2017/03/07/spotify-has-acquired-u-k-musicla-startup-sonalytic/#3c7aa6c6fcbe|website=forbes.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify acquires UK startup Sonalytic to help improve publishing data|url=https://www.musicbusinessworldwide.com/spotify-acquires-uk-startup-sonalytic-to-help-improve-publishing-data/|website=musicbusinessworldwide.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify Acquires Audio Detection Startup Sonalytic To Improve Publishing Data|url=http://www.hypebot.com/hypebot/2017/03/spotify-acquires-audio-detection-startup-sonalytic-to-improve-publishing-data-.html|website=hypebot.com|accessdate=12 October 2017}}</ref>
+
| 2016 || Year round || Revenue || Spotify announces losses at US$581.4 million and revenues at US$3.064 billion.<ref name="Spotify's Losses More Than Double To $581M, Revenues Rise to $3B"/>
 
|-
 
|-
−
| 2017 || March 26 || Acquisition || Spotify acquires content recommendation service '''MightyTv''', with the purpose of expanding its marketing and advertising.<ref name="Spotify Acquisitions"/><ref>{{cite web|title=Spotify acquires MightyTV; Ad tech veteran Brian Adams joins the band|url=https://press.spotify.com/hk-en/2017/03/27/spotify-acquires-mightytv-ad-tech-veteran-brian-adams-joins-the-band/|website=spotify.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=Lunden|first1=Ingrid|title=Spotify acquires content recommendation startup MightyTV|url=https://techcrunch.com/2017/03/27/spotify-acquires-content-recommendation-startup-mightytv/|website=techcrunch.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=O'Reilly|first1=Lara|title=Spotify has acquired video discovery startup MightyTV — a sign it's about to go big on ad tech|url=http://www.businessinsider.com/spotify-acquires-mighty-tv-2017-3|website=businessinsider.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=McIntyre|first1=Hugh|title=Spotify Has Acquired Television-Focused Startup MightyTV|url=https://www.forbes.com/sites/hughmcintyre/2017/03/27/spotify-acquires-television-focused-startup-mightytv/#4bef14211994|website=forbes.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=Sawers|first1=Paul|title=Spotify acquires and shutters MightyTV, a content recommendation startup founded by Admeld’s Brian Adams|url=https://venturebeat.com/2017/03/27/spotify-acquires-and-shutters-mightytv-a-content-recommendation-startup-founded-by-admelds-brian-adams/|website=venturebeat.com|accessdate=13 October 2017}}</ref>
+
| 2017 || March 6 || Acquisition || Spotify acquires {{w|United Kingdom}}–based startup Sonalytic, a company having developed an audio detection technology that can identify songs, mixed content and audio clips, as well as track copyright-protected material, and aid in music discovery.<ref name="Spotify Acquisitions"/><ref>{{cite web|last1=Perez|first1=Sarah|title=Spotify acquires audio detection startup Sonalytic|url=https://techcrunch.com/2017/03/07/spotify-acquires-audio-detection-startup-sonalytic/|website=techcrunch.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify acquires Sonalytic|url=https://press.spotify.com/us/2017/03/07/spotify-acquires-sonalytic/|website=spotify.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=McIntyre|first1=Hugh|title=Spotify Has Acquired U.K. Music Startup Sonalytic|url=https://www.forbes.com/sites/hughmcintyre/2017/03/07/spotify-has-acquired-u-k-musicla-startup-sonalytic/#3c7aa6c6fcbe|website=forbes.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify acquires UK startup Sonalytic to help improve publishing data|url=https://www.musicbusinessworldwide.com/spotify-acquires-uk-startup-sonalytic-to-help-improve-publishing-data/|website=musicbusinessworldwide.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Spotify Acquires Audio Detection Startup Sonalytic To Improve Publishing Data|url=http://www.hypebot.com/hypebot/2017/03/spotify-acquires-audio-detection-startup-sonalytic-to-improve-publishing-data-.html|website=hypebot.com|accessdate=12 October 2017}}</ref>
 +
|-
 +
| 2017 || March 26 || Acquisition || Spotify acquires content recommendation service MightyTv, with the purpose of expanding its marketing and advertising.<ref name="Spotify Acquisitions"/><ref>{{cite web|title=Spotify acquires MightyTV; Ad tech veteran Brian Adams joins the band|url=https://press.spotify.com/hk-en/2017/03/27/spotify-acquires-mightytv-ad-tech-veteran-brian-adams-joins-the-band/|website=spotify.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=Lunden|first1=Ingrid|title=Spotify acquires content recommendation startup MightyTV|url=https://techcrunch.com/2017/03/27/spotify-acquires-content-recommendation-startup-mightytv/|website=techcrunch.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=O'Reilly|first1=Lara|title=Spotify has acquired video discovery startup MightyTV — a sign it's about to go big on ad tech|url=http://www.businessinsider.com/spotify-acquires-mighty-tv-2017-3|website=businessinsider.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=McIntyre|first1=Hugh|title=Spotify Has Acquired Television-Focused Startup MightyTV|url=https://www.forbes.com/sites/hughmcintyre/2017/03/27/spotify-acquires-television-focused-startup-mightytv/#4bef14211994|website=forbes.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=Sawers|first1=Paul|title=Spotify acquires and shutters MightyTV, a content recommendation startup founded by Admeld’s Brian Adams|url=https://venturebeat.com/2017/03/27/spotify-acquires-and-shutters-mightytv-a-content-recommendation-startup-founded-by-admelds-brian-adams/|website=venturebeat.com|accessdate=13 October 2017}}</ref>
 
|-
 
|-
 
| 2017 || April 19 || International expansion || Spotify discounted Premium subscription for active students is expanded to 33 more countries, namely {{w|Austria}}, {{w|Australia}}, {{w|Belgium}}, {{w|Brazil}}, {{w|Canada}}, {{w|Chile}}, {{w|Colombia}}, {{w|Czech Republic}}, {{w|Denmark}}, {{w|Ecuador}}, {{w|Estonia}}, {{w|Finland}}, {{w|France}}, {{w|Greece}}, {{w|Hong Kong}}, {{w|Hungary}}, {{w|Indonesia}}, {{w|Ireland}}, {{w|Italy}}, {{w|Japan}}, {{w|Lithuania}}, {{w|Latvia}}, {{w|Mexico}}, {{w|Netherlands}}, {{w|New Zealand}}, {{w|Philippines}}, {{w|Portugal}}, {{w|Singapore}}, {{w|Spain}}, {{w|Switzerland}} and {{w|Turkey}}.<ref>{{cite web|last1=Dalton|first1=Andrew|title=Spotify's half-price plan for students comes to 33 more countries|url=https://www.engadget.com/2017/04/19/spotifys-half-price-premium-for-students-33-more-countries/|website=engadget.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=MILLER|first1=PAUL|title=How students can get cheaper Spotify|url=https://www.northernstar.com.au/news/spotify-premium-at-a-discounted-price-for-students/3168343/|website=northernstar.com.au|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Garun|first1=Natt|title=Spotify expands its student discount program to 33 more countries|url=https://www.theverge.com/2017/4/19/15362104/spotify-student-discount-program-33-new-countries|website=theverge.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Students in 33 more countries can now get half-price Spotify subscriptions|url=http://mashable.com/2017/04/19/spotify-student-discount-international/#qGUnNdTquaqY|website=mashable.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Lancaster|first1=Luke|title=Students can now pick up Spotify Premium for half price|url=https://www.cnet.com/au/news/students-can-now-pick-up-spotify-premium-for-half-price/|website=cnet.com|accessdate=12 October 2017}}</ref>
 
| 2017 || April 19 || International expansion || Spotify discounted Premium subscription for active students is expanded to 33 more countries, namely {{w|Austria}}, {{w|Australia}}, {{w|Belgium}}, {{w|Brazil}}, {{w|Canada}}, {{w|Chile}}, {{w|Colombia}}, {{w|Czech Republic}}, {{w|Denmark}}, {{w|Ecuador}}, {{w|Estonia}}, {{w|Finland}}, {{w|France}}, {{w|Greece}}, {{w|Hong Kong}}, {{w|Hungary}}, {{w|Indonesia}}, {{w|Ireland}}, {{w|Italy}}, {{w|Japan}}, {{w|Lithuania}}, {{w|Latvia}}, {{w|Mexico}}, {{w|Netherlands}}, {{w|New Zealand}}, {{w|Philippines}}, {{w|Portugal}}, {{w|Singapore}}, {{w|Spain}}, {{w|Switzerland}} and {{w|Turkey}}.<ref>{{cite web|last1=Dalton|first1=Andrew|title=Spotify's half-price plan for students comes to 33 more countries|url=https://www.engadget.com/2017/04/19/spotifys-half-price-premium-for-students-33-more-countries/|website=engadget.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=MILLER|first1=PAUL|title=How students can get cheaper Spotify|url=https://www.northernstar.com.au/news/spotify-premium-at-a-discounted-price-for-students/3168343/|website=northernstar.com.au|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Garun|first1=Natt|title=Spotify expands its student discount program to 33 more countries|url=https://www.theverge.com/2017/4/19/15362104/spotify-student-discount-program-33-new-countries|website=theverge.com|accessdate=12 October 2017}}</ref><ref>{{cite web|title=Students in 33 more countries can now get half-price Spotify subscriptions|url=http://mashable.com/2017/04/19/spotify-student-discount-international/#qGUnNdTquaqY|website=mashable.com|accessdate=12 October 2017}}</ref><ref>{{cite web|last1=Lancaster|first1=Luke|title=Students can now pick up Spotify Premium for half price|url=https://www.cnet.com/au/news/students-can-now-pick-up-spotify-premium-for-half-price/|website=cnet.com|accessdate=12 October 2017}}</ref>
 
|-
 
|-
−
| 2017 || April 25 || Acquisition || Spotify acquires {{w|Brooklyn}}-based startup '''Mediachain Labs''', with the purpose of using its {{w|blockchain}} technology in order to establish timestamps and data regarding ownership within a specific media asset.<ref name="Spotify Acquisitions"/><ref>{{cite web|last1=Perez|first1=Sarah|title=Spotify acquires blockchain startup Mediachain to solve music’s attribution problem|url=https://techcrunch.com/2017/04/26/spotify-acquires-blockchain-startup-mediachain-to-solve-musics-attribution-problem/|website=techcrunch.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=McIntyre|first1=Hugh|title=Spotify Has Acquired Blockchain Startup Mediachain|url=https://www.forbes.com/sites/hughmcintyre/2017/04/27/spotify-has-acquired-blockchain-startup-mediachain/#622126c169ee|website=forbes.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=Sawers|first1=Paul|title=Spotify acquires Mediachain to develop blockchain technology that matches royalties with rightsholders|url=https://venturebeat.com/2017/04/26/spotify-acquires-mediachain-to-develop-blockchain-technology-that-matches-royalties-with-rightsowners/|website=venturebeat.com|accessdate=13 October 2017}}</ref><ref>{{cite web|title=Spotify acquires Mediachain Labs|url=https://press.spotify.com/us/2017/04/26/spotify-acquires-mediachain-labs/|website=spotify.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=Rath|first1=Julien|title=Spotify acquired blockchain startup Mediachain|url=http://www.businessinsider.com/spotify-acquired-blockchain-startup-mediachain-2017-4|website=businessinsider.com|accessdate=13 October 2017}}</ref>
+
| 2017 || April 25 || Acquisition || Spotify acquires {{w|Brooklyn}}-based startup Mediachain Labs, with the purpose of using its {{w|blockchain}} technology in order to establish timestamps and data regarding ownership within a specific media asset.<ref name="Spotify Acquisitions"/><ref>{{cite web|last1=Perez|first1=Sarah|title=Spotify acquires blockchain startup Mediachain to solve music’s attribution problem|url=https://techcrunch.com/2017/04/26/spotify-acquires-blockchain-startup-mediachain-to-solve-musics-attribution-problem/|website=techcrunch.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=McIntyre|first1=Hugh|title=Spotify Has Acquired Blockchain Startup Mediachain|url=https://www.forbes.com/sites/hughmcintyre/2017/04/27/spotify-has-acquired-blockchain-startup-mediachain/#622126c169ee|website=forbes.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=Sawers|first1=Paul|title=Spotify acquires Mediachain to develop blockchain technology that matches royalties with rightsholders|url=https://venturebeat.com/2017/04/26/spotify-acquires-mediachain-to-develop-blockchain-technology-that-matches-royalties-with-rightsowners/|website=venturebeat.com|accessdate=13 October 2017}}</ref><ref>{{cite web|title=Spotify acquires Mediachain Labs|url=https://press.spotify.com/us/2017/04/26/spotify-acquires-mediachain-labs/|website=spotify.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=Rath|first1=Julien|title=Spotify acquired blockchain startup Mediachain|url=http://www.businessinsider.com/spotify-acquired-blockchain-startup-mediachain-2017-4|website=businessinsider.com|accessdate=13 October 2017}}</ref>
 +
|-
 +
| 2017 || May 16 || Acquisition || Spotify acquires Paris-based startup Niland, with the purpose of making use of its  {{w|API}}-based product focused on providing more accurate search and recommendation options for music.<ref name="Spotify Acquisitions"/><ref>{{cite web|last1=Russell|first1=Jon|title=Spotify buys AI startup Niland to develop its music personalization and recommendations|url=https://techcrunch.com/2017/05/18/spotify-buys-ai-startup-niland/|website=techcrunch.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=Novet|first1=Jordan|title=Spotify just bought an AI startup to help it stay ahead of Apple Music|url=https://www.cnbc.com/2017/05/18/spotify-buys-niland-french-ai-music-startup.html|website=cnbc.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=McIntyre|first1=Hugh|title=Spotify Has Acquired Machine-Learning Startup Niland|url=https://www.forbes.com/sites/hughmcintyre/2017/05/18/spotify-has-acquired-machine-learning-startup-niland/#6ca637993792|website=forbes.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=Chang|first1=Lulu|title=Spotify acquires yet another company — Paris-based AI company Niland|url=https://www.digitaltrends.com/music/spotify-acquires-niland/|website=digitaltrends.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=Miller|first1=Chance|title=Spotify acquires music AI startup Niland as it looks to improve music discovery|url=https://9to5mac.com/2017/05/18/spotify-ai-music-acquisition/|website=9to5mac.com|accessdate=13 October 2017}}</ref>
 +
|-
 +
| 2017 || June 15 || Userbase || Spotify announces 140 million active users.<ref name="Spotify's Losses More Than Double To $581M, Revenues Rise to $3B"/>
 +
|-
 +
| 2017 || October 13 || || In Data sampled for August in the United States, {{w|GoDigital}} finds that Spotify has an ad supported eCPM ("effective cost per mille") of US$2.11 and a paid subscription eCPM (revenue/1000 streams) of US$6.19. This makes Spotify pay 75% more than YouTube on free streams and 515% more on paid streams.<ref>{{cite web|title=Free Streams On Spotify Pay 75% More Than YouTube, Paid Streams Pay 515% More|url=http://www.hypebot.com/hypebot/2017/10/free-streams-on-spotify-pay-75-more-than-youtube-paid-streams-pay-515-more.html|website=hypebot.com|accessdate=14 October 2017}}</ref><ref>{{cite web|title=Spotify Pays 75% More Than YouTube on Free Streams; 515% More on Paid Streams|url=http://det0nator.com/2017/10/13/spotify-pays-75-more-than-youtube-on-free-streams-515-more-on-paid-streams/|website=det0nator.com|accessdate=14 October 2017}}</ref><ref>{{cite web|title=Solutions To Close The YouTube Value Gap|url=http://www.hypebot.com/hypebot/2017/10/solutions-to-the-value-gap.html|website=hypebot.com|accessdate=14 October 2017}}</ref>
 +
|-
 +
| 2017 || November 17 || Acquisition || Spotify acquires Stockholm-based online music studio Soundtrap, which lets users create music together with others in real time.<ref>{{cite web|title=Spotify acquires Swedish music startup Soundtrap for ‘at least $30 million’|url=http://nordic.businessinsider.com/spotify-acquires-swedish-music-startup-soundtrap-for-at-least-$30-million-2017-11/|website=nordic.businessinsider.com|accessdate=30 April 2018}}</ref><ref>{{cite web|title=Spotify acquired online music studio Soundtrap for '€51 million'|url=https://nordic.businessinsider.com/spotify-reportedly-acquired-online-music-studio-soundtrap-for-51-million--/|website=nordic.businessinsider.com|accessdate=30 April 2018}}</ref><ref>{{cite web|title=Spotify acquires online music studio Soundtrap as it goes after creators|url=https://techcrunch.com/2017/11/17/spotify-acquires-online-music-studio-soundtrap/|website=techcrunch.com|accessdate=30 April 2018}}</ref>
 +
|-
 +
| 2018 || January 2 || Legal || California-based publishing company Wixen Music Publishing sues Spotify for using thousands of songs allegedly without license and compensation. The publishing company seeks damages worth at least US$1.6 billion, plus injunctive relief.<ref>{{cite web|title=Spotify is being sued by a major music publisher for $1.6 billion|url=https://www.theverge.com/2018/1/2/16842402/spotify-wixen-music-publishing-lawsuit-publishers-songwriters|website=theverge.com|accessdate=4 April 2018}}</ref><ref>{{cite web|title=Spotify sued for $1.6bn in unpaid royalties as it reportedly files for IPO|url=https://www.theguardian.com/technology/2018/jan/03/spotify-sued-for-16bn-in-unpaid-royalties|website=theguardian.com|accessdate=4 April 2018}}</ref><ref>{{cite web|title=Wixen's $1.6 Billion Spotify Lawsuit: What You Need to Know|url=https://www.rollingstone.com/music/lists/wixens-16-billion-spotify-lawsuit-what-you-need-to-know-w514878|website=rollingstone.com|accessdate=4 April 2018}}</ref>
 +
|-
 +
| 2018 || February 2 || Product || Addressing one of the long-standing complaints about its service, Spotify introduces a new songwriter credits feature, allowing users the ability to access information such as performer, writer and producer credits as well as the source from which that info was provided.<ref>{{cite web|title=Spotify now shows songwriter and producer credits|url=https://www.engadget.com/2018/02/02/spotify-songwriter-producer-credits/|website=engadget.com|accessdate=4 April 2018}}</ref><ref>{{cite web|title=Spotify debuts a new Songwriter Credits feature on desktop|url=https://techcrunch.com/2018/02/02/spotify-debuts-a-new-songwriter-credits-feature-on-desktop/|website=techcrunch.com|accessdate=4 April 2018}}</ref><ref>{{cite web|title=Spotify (Finally) Adds Songwriter and Producer Credits|url=http://variety.com/2018/digital/news/spotify-adds-songwriter-and-producer-credits-1202684818/|website=variety.com|accessdate=4 April 2018}}</ref>
 +
|-
 +
| 2018 || April 3 || || Spotify makes stockmarket debut by starting selling shares on the {{w|New York Stock Exchange}}.<ref>{{cite web|title=Spotify Goes Public At $30 Billion; When Will Artists See Any Of That?|url=https://www.forbes.com/sites/zackomalleygreenburg/2018/04/03/spotify-ipo-goes-public-at-30-billion-when-will-artists-see-any-of-that/#43e2409e37b0|website=forbes.com|accessdate=4 April 2018}}</ref><ref>{{cite web|title=The Lofty Optimism of Spotify and the Influence of the Streaming Revolution|url=https://www.newyorker.com/culture/cultural-comment/the-lofty-optimism-of-spotify-and-the-influence-of-the-streaming-revolution|website=newyorker.com|accessdate=4 April 2018}}</ref><ref>{{cite web|title=Spotify makes its stockmarket debut|url=https://www.economist.com/news/business-and-finance/21739934-music-streaming-service-opts-unconventional-direct-listing-spotify-makes|website=economist.com|accessdate=4 April 2018}}</ref>
 +
|-
 +
| 2018 || April 12 || Acquisition || Spotify acquires San Francisco-based licensing startup Loudr, which offers products and services that allow content creators, aggregators, and digital music services to identify, track and pay royalties to music publishers.<ref>{{cite web|title=Spotify Has Acquired Licensing Startup Loudr|url=https://www.forbes.com/sites/hughmcintyre/2018/04/12/spotify-has-acquired-licensing-startup-loudr/#47cfcc034434|website=forbes.com|accessdate=30 April 2018}}</ref><ref>{{cite web|title=Spotify Acquires Loudr|url=https://newsroom.spotify.com/2018-04-12/spotify-acquires-loudr/|website=newsroom.spotify.com|accessdate=30 April 2018}}</ref><ref>{{cite web|title=Spotify acquires music licensing platform Loudr|url=https://techcrunch.com/2018/04/12/spotify-acquires-music-licensing-platform-loudr/|website=techcrunch.com|accessdate=30 April 2018}}</ref>
 +
|-
 +
| 2018 || May 10 || Service || Spotify announces removal of American singer {{w|R. Kelly}}'s music from its playlists, under new public policy against "hate content and hateful conduct." Kelly fell into controversy after longstanding allegations of sexual misconduct.<ref>{{cite web|title=Apple Music, Pandora Join Spotify in (Sort Of) Muting R. Kelly|url=https://www.rollingstone.com/music/news/apple-music-pandora-join-spotify-in-sort-of-muting-r-kelly-w520231|website=rollingstone.com|accessdate=12 May 2018}}</ref><ref>{{cite web|title=R. Kelly off Spotify, Apple Music, Pandora playlists but remains on Atlanta radio stations|url=http://radiotvtalk.blog.ajc.com/2018/05/11/r-kelly-off-spotify-playlists-but-remains-on-atlanta-radio-stations/|website=radiotvtalk.blog.ajc.com|accessdate=12 May 2018}}</ref>
 +
|-
 +
|}
 +
 
 +
== Numerical and visual data  ==
 +
 
 +
=== Google Scholar ===
 +
 
 +
The following table summarizes per-year mentions on Google Scholar as of October 28, 2021.
 +
 
 +
{| class="sortable wikitable"
 +
! Year
 +
! Spotify
 +
|-
 +
| 2008 || 62
 
|-
 
|-
−
| 2017 || May 16 || Acquisition || Spotify acquires Paris-based startup '''Niland''', with the purpose of making use of its  {{w|API}}-based product focused on providing more accurate search and recommendation options for music.<ref name="Spotify Acquisitions"/><ref>{{cite web|last1=Russell|first1=Jon|title=Spotify buys AI startup Niland to develop its music personalization and recommendations|url=https://techcrunch.com/2017/05/18/spotify-buys-ai-startup-niland/|website=techcrunch.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=Novet|first1=Jordan|title=Spotify just bought an AI startup to help it stay ahead of Apple Music|url=https://www.cnbc.com/2017/05/18/spotify-buys-niland-french-ai-music-startup.html|website=cnbc.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=McIntyre|first1=Hugh|title=Spotify Has Acquired Machine-Learning Startup Niland|url=https://www.forbes.com/sites/hughmcintyre/2017/05/18/spotify-has-acquired-machine-learning-startup-niland/#6ca637993792|website=forbes.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=Chang|first1=Lulu|title=Spotify acquires yet another company — Paris-based AI company Niland|url=https://www.digitaltrends.com/music/spotify-acquires-niland/|website=digitaltrends.com|accessdate=13 October 2017}}</ref><ref>{{cite web|last1=Miller|first1=Chance|title=Spotify acquires music AI startup Niland as it looks to improve music discovery|url=https://9to5mac.com/2017/05/18/spotify-ai-music-acquisition/|website=9to5mac.com|accessdate=13 October 2017}}</ref>
+
| 2009 || 292
 
|-
 
|-
−
| 2017 || October 13 || || Spotify pays 75% more than YouTube on free streams and 515% more on paid streams.<ref>{{cite web|title=Free Streams On Spotify Pay 75% More Than YouTube, Paid Streams Pay 515% More|url=http://www.hypebot.com/hypebot/2017/10/free-streams-on-spotify-pay-75-more-than-youtube-paid-streams-pay-515-more.html|website=hypebot.com|accessdate=14 October 2017}}</ref><ref>{{cite web|title=Spotify Pays 75% More Than YouTube on Free Streams; 515% More on Paid Streams|url=http://det0nator.com/2017/10/13/spotify-pays-75-more-than-youtube-on-free-streams-515-more-on-paid-streams/|website=det0nator.com|accessdate=14 October 2017}}</ref><ref>{{cite web|title=Solutions To Close The YouTube Value Gap|url=http://www.hypebot.com/hypebot/2017/10/solutions-to-the-value-gap.html|website=hypebot.com|accessdate=14 October 2017}}</ref>
+
| 2010 || 712
 +
|-
 +
| 2011 || 1,020
 +
|-
 +
| 2012 || 1,750
 +
|-
 +
| 2013 || 2,240
 +
|-
 +
| 2014 || 3,130
 +
|-
 +
| 2015 || 4,280
 +
|-
 +
| 2016 || 5,620
 +
|-
 +
| 2017 || 7,310
 +
|-
 +
| 2018 || 8,940
 +
|-
 +
| 2019 || 11,200
 +
|-
 +
| 2020 || 13,500
 
|-
 
|-
 
|}
 
|}
 +
 +
[[File:Spotift gscho.png|thumb|center|700px]]
 +
 +
 +
[[File:Funding Rounds for Spotify. Disclosed amounts..png|thumb|center|400px|Funding Rounds for Spotify. Disclosed amounts. In US$ millions.]]
 +
 +
=== Google Trends ===
 +
 +
The comparative chart below shows {{w|Google Trends}} data Spotify (Company), SoundCloud (Music industry company) and Pandora (Streaming service), from January 2004 to April 2021, when the screenshot was taken. Interest is also ranked by country and displayed on world map.<ref>{{cite web |title=Spotify, SoundCloud and Pandora |url=https://trends.google.com/trends/explore?date=all&q=%2Fm%2F0ryzfx8,%2Fm%2F04zxmr8,%2Fm%2F091zgm |website=Google Trends |access-date=16 April 2021}}</ref>
 +
 +
[[File:Spotify, SoundCloud and Pandora gt.png|thumb|center|600px]]
 +
 +
=== Google Ngram Viewer ===
 +
 +
The chart below shows {{w|Google Ngram Viewer}} data for Spotify, from 2006 to 2019.<ref>{{cite web |title=Spotify |url=https://books.google.com/ngrams/graph?content=Spotify+&year_start=2006&year_end=2019&corpus=26&smoothing=3&direct_url=t1%3B%2CSpotify%3B%2Cc0 |website=books.google.com |access-date=17 April 2021 |language=en}}</ref>
 +
 +
[[File:Spotify ngram.png|thumb|center|700px]]
 +
 +
=== Wikipedia Views ===
 +
 +
Note: Data gaps observed on desktop from October 2014 to June 2015 are the result of Wikipedia Views failure to retrieve data.
 +
 +
 +
The chart below shows pageviews of the English Wikipedia article {{w|Spotify}}, on desktop from December 2007, and on mobile-web, desktop-spider, mobile-web-spider and mobile app, from July 2015; to March 2021.<ref>{{cite web |title=Spotify |url=https://wikipediaviews.org/displayviewsformultiplemonths.php?page=Spotify&allmonths=allmonths&language=en&drilldown=all |website=wikipediaviews.org |access-date=17 April 2021}}</ref>
 +
 +
[[File:Spotify wv.png|thumb|center|450px]]
 +
 +
 +
The comparative chart below shows pageviews on desktop of the English Wikipedia articles {{w|Spotify}}, {{w|SoundCloud}}, and {{w|Pandora}} from December 2007 to March 2021.<ref>{{cite web |title=Spotify, SoundCloud and Pandora |url=https://wikipediaviews.org/displayviewsformultiplemonths.php?pages[0]=Spotify&pages[1]=SoundCloud&pages[2]=Pandora&allmonths=allmonths&language=en&drilldown=desktop |website=wikipediaviews.org |access-date=17 April 2021}}</ref>
 +
 +
[[File:Spotify, SoundCloud and Pandora wv.png|thumb|center|450px]]
  
 
==Meta information on the timeline==
 
==Meta information on the timeline==
Line 92: Line 213:
  
 
===What the timeline is still missing===
 
===What the timeline is still missing===
 +
 +
* [https://www.youtube.com/watch?v=pkXrny5QZLU The Illegal Rise of Spotify]
 +
* [https://www.youtube.com/watch?v=ZiKXebOGNL0 The Story of Spotify]
  
 
===Timeline update strategy===
 
===Timeline update strategy===
  
 
==See also==
 
==See also==
 +
 +
* [[Timeline of Pandora Radio]]
 +
* [[Timeline of Netflix]]
  
 
==External links==
 
==External links==

Latest revision as of 13:39, 27 February 2024

This is a timeline of Spotify, a music, podcast, and video streaming service.

Big picture

Time period Development summary
2006 – 2008 Early version of Spotify is on an invite only basis, although both free subscriptions and paid accounts are available.[1]
2008 < Spotify goes public. Since then, the company would announce at least sixteen funding rounds, raising over US$ 2.5 billion in cumulative funding.
2011 Spotify launches in the United States. The same year, the startup is valued at US$1 billion.
2017 Spotify reaches 140 million active users.[2] Paying an estimated 55% of its revenue to record labels in royalties, with additional money going to music publishers, Spotify is not a profitable company as of yet.[3]


Full timeline

Year Month and date Event type Details
2006 Foundation Daniel Ek and Martin Lorentzon develop and found Spotify in Stockholm, Sweden.[1]
2008 October 7 Launch Spotify is publicly released (by invitation only) in Scandinavia, the United Kingdom, France and Spain.[4][1]
2009 February Service launch Spotify begins offering free, but limited, access to its services, starting off in the United Kingdom.[1]
2009 July 21 Partnership Spotify announces a US$ 2 million deal with IODA (Independent Online Distribution Alliance), a global sales, marketing and distribution company. The deal brings 2 million new indie tracks.[5][6][7][8]
2009 August 19 Valuation Spotify is valued at €170 million (about $242 million at the exchange rate of the time).[9]
2009 October 8 Partnership Spotify signs two-year cooperation agreement with Swedish telecommunication service provider Telia, with the purpose of launching Spotify mobile phones and new services for TV and computers.[10]
2009 November 23 Product Spotify extends its mobile reach with the release of an app for phones powered by the Nokia-led Symbian operating system.[11][12][13][14][15]
2009 December 22 Competition Danish telco TDC’s Play service, which provides unlimited music downloads for its broadband and mobile customers, extednds offering to include unlimited streaming, in a move regarded as preemptive strike against Spotify.[16]
2010 February 17 Spotify CEO Daniek Ek says that the average user has 15,000 tracks in collection, a way superior figure than the average PC user, who has about 500 tracks on their drives. Ek also claims that Spotify users have so far created over 100 million playlists.[17][18]
2010 February 23 Investment Spotify takes a €11,600,000 investment from San Francisco-based venture capital firm Founders Fund, with managing partner Sean Parker leading the round.[19][20][21][22][23]
2010 May 17 Product Spotify announces two different accounts; Premium and Unlimited.[1]
2010 September 1 Award Spotify receives the World Economic Forum's Technology Pioneer award for 2011. The WEF announces the company as a Technology Pioneer.[1][24]
2010 October 29 Wired reports that Spotify makes more money for labels in Sweden than any other retailer "online or off".[25]
2011 April 11 Spotify limits free listening, most likely in preparation for its launch in the United States.[26]
2011 May 25 Partnership Spotify and Facebook formalize their relationship with a feature for Facebook users in countries where Spotify is already available. The tool would make possible for users to set up listening rooms where Facebook users can listen to the same music together at the same time and chat about it.[26][27][28][29]
2011 June 17 Funding Spotify reports having received another US$ 100 million of funding. This would be used to support the service launch in the United States.[1]
2011 July 14 International expansion Spotify launches in the United States.[1][30][31][32][33]
2011 July 17 Funding Spotify secures US$ 100 million in funding and is valued at US$ 1 billion.[1][34]
2011 August 31 Spotify opens up its code to iOS developers, with big implications for music on the iPhone, iPod Touch, and iPad. This allows developers build Apple iOS apps that play anything from Spotify’s entire 15-million-song-plus music catalog, with support for full-track streaming, playlists, search, and so on.[26][35]
2011 November 30 Spotify officially becomes a music platform, and launches its first round of apps that run within the desktop version.[26]
2011 December 2 Spotify unveils a “preview version“ of its app-running desktop client, which rolls out to all users shortly thereafter.[26]
2011 December 31 Financial Spotify financials concludes year with a loss of nearly $60 million on revenues of $244 million.[36]
2012 February 27 Product Spotify throws its own “Music Hack Weekends“ to attract more app developers.[26][37]
2012 March Statistics Spotify announces that its app users listened to 1,500 years of music in three months. The company also unveils 10 million active users total, with 3 million of them paying for the service — a so-called “conversion rate” of 30 percent. As for specific Spotify apps, Soundrop’s app generated 15 million plays, TuneWiki’s app led to over 100,000 edits of its lyrics by Spotify users, and MoodAgent’s app resulted in the creation of an extra 3.5 million playlists per week.[38]
2013 January 4 Product Spotify discontinues offering new music download purchases to its users.[39]
2013 May 2 Acquisition Spotify acquires Swedish startup Tunigo, with the purpose of regaining staff that could improve song discovery.[40][41][42][43][44]
2013 October 7 On the fifth anniversary of its launch, Spotify makes more than 20 million songs available to 24 million users in 32 territories.[4]
2013 November Criticism American singer Beck declares in an interview: "what Spotify pays me is not even enough to pay the musicians playing with me or the people working on the discs, (..) It's not working. Something is going to have to give."[45][46][47]
2013 December 3 Website Spotify launches website Spotify for Artists, which explains its business model and revenue data, in an effort to engage artists and calm fears that streaming services are bad for musicians.[48][49][50][51][52]
2014 March Product Spotify introduces new, discounted Premium subscription tier for active students in the United States. Students enrolled in a university can pay half-price, from US$9.99 to US$4.99, for a Premium subscription.[53]
2014 March 5 Acquisition Spotify acquires music tech company The Echo Nest, in a deal aimed at allowing to utilize the music intelligence platform's widely used algorithms to enhance user experience and music discovery for Spotify users.[54][55][56][57][58][59]
2014 October 20 Product Spotify introduces its Family subscription, connecting up to five family members for a shared Premium subscription.[60][61][62][63][64]
2014 November 3 Service American singer-songwriter Taylor Swift removes all of her music from Spotify, stating "music is art, and art is important and rare. Important, rare things are valuable. Valuable things should be paid for".[45][65][66]
2015 June 23 Acquisition Spotify acquires Seed Scientific, an analytics firm specialized in devising algorithms to understand information for commercial, public, and social sector clients.[54][67][68][69][70][71]
2015 July 2 Service American musician Prince removes his music catalog from most streaming services, including Spotify.[45][72][73][74]
2015 July 15 Service Canadian musician Neil Young removes his music from Spotify and other streaming services stating he finds the sound quality to be sub-standard.[45][75]
2015 Year round Revenue Spotify losses US$241.6 million, whit sales reported at US$2.014 billion.[2]
2016 January 19 Acquisition Spotify acquires two companies on the same day, Dublin-based music discovery startup Soundwave and Cord Project, a startup having previously built a variety of audio messaging apps.[54][76][77][78][79][80]
2016 April 26 Acquisition Spotify acquires San Francisco-based startup Crowd Album, a service that aggregates photos and videos taken at music events and shares to social media.[54][81][82][83][84][85]
2016 May 23 Upgrade Spotify Family is upgraded, letting up to six people share a subscription and reducing the price.[86][87][88][89][90]
2016 November 1 Acquisition Spotify acquires Preact, a cloud-based platform and service developed for companies that operate on subscription models; with the purpose of acquiring new subscribers and retaining current customers.[54][91][92][93][94][95]
2016 Year round Revenue Spotify announces losses at US$581.4 million and revenues at US$3.064 billion.[2]
2017 March 6 Acquisition Spotify acquires United Kingdom–based startup Sonalytic, a company having developed an audio detection technology that can identify songs, mixed content and audio clips, as well as track copyright-protected material, and aid in music discovery.[54][96][97][98][99][100]
2017 March 26 Acquisition Spotify acquires content recommendation service MightyTv, with the purpose of expanding its marketing and advertising.[54][101][102][103][104][105]
2017 April 19 International expansion Spotify discounted Premium subscription for active students is expanded to 33 more countries, namely Austria, Australia, Belgium, Brazil, Canada, Chile, Colombia, Czech Republic, Denmark, Ecuador, Estonia, Finland, France, Greece, Hong Kong, Hungary, Indonesia, Ireland, Italy, Japan, Lithuania, Latvia, Mexico, Netherlands, New Zealand, Philippines, Portugal, Singapore, Spain, Switzerland and Turkey.[106][107][108][109][110]
2017 April 25 Acquisition Spotify acquires Brooklyn-based startup Mediachain Labs, with the purpose of using its blockchain technology in order to establish timestamps and data regarding ownership within a specific media asset.[54][111][112][113][114][115]
2017 May 16 Acquisition Spotify acquires Paris-based startup Niland, with the purpose of making use of its API-based product focused on providing more accurate search and recommendation options for music.[54][116][117][118][119][120]
2017 June 15 Userbase Spotify announces 140 million active users.[2]
2017 October 13 In Data sampled for August in the United States, GoDigital finds that Spotify has an ad supported eCPM ("effective cost per mille") of US$2.11 and a paid subscription eCPM (revenue/1000 streams) of US$6.19. This makes Spotify pay 75% more than YouTube on free streams and 515% more on paid streams.[121][122][123]
2017 November 17 Acquisition Spotify acquires Stockholm-based online music studio Soundtrap, which lets users create music together with others in real time.[124][125][126]
2018 January 2 Legal California-based publishing company Wixen Music Publishing sues Spotify for using thousands of songs allegedly without license and compensation. The publishing company seeks damages worth at least US$1.6 billion, plus injunctive relief.[127][128][129]
2018 February 2 Product Addressing one of the long-standing complaints about its service, Spotify introduces a new songwriter credits feature, allowing users the ability to access information such as performer, writer and producer credits as well as the source from which that info was provided.[130][131][132]
2018 April 3 Spotify makes stockmarket debut by starting selling shares on the New York Stock Exchange.[133][134][135]
2018 April 12 Acquisition Spotify acquires San Francisco-based licensing startup Loudr, which offers products and services that allow content creators, aggregators, and digital music services to identify, track and pay royalties to music publishers.[136][137][138]
2018 May 10 Service Spotify announces removal of American singer R. Kelly's music from its playlists, under new public policy against "hate content and hateful conduct." Kelly fell into controversy after longstanding allegations of sexual misconduct.[139][140]

Numerical and visual data

Google Scholar

The following table summarizes per-year mentions on Google Scholar as of October 28, 2021.

Year Spotify
2008 62
2009 292
2010 712
2011 1,020
2012 1,750
2013 2,240
2014 3,130
2015 4,280
2016 5,620
2017 7,310
2018 8,940
2019 11,200
2020 13,500
Spotift gscho.png


Funding Rounds for Spotify. Disclosed amounts. In US$ millions.

Google Trends

The comparative chart below shows Google Trends data Spotify (Company), SoundCloud (Music industry company) and Pandora (Streaming service), from January 2004 to April 2021, when the screenshot was taken. Interest is also ranked by country and displayed on world map.[141]

Spotify, SoundCloud and Pandora gt.png

Google Ngram Viewer

The chart below shows Google Ngram Viewer data for Spotify, from 2006 to 2019.[142]

Spotify ngram.png

Wikipedia Views

Note: Data gaps observed on desktop from October 2014 to June 2015 are the result of Wikipedia Views failure to retrieve data.


The chart below shows pageviews of the English Wikipedia article Spotify, on desktop from December 2007, and on mobile-web, desktop-spider, mobile-web-spider and mobile app, from July 2015; to March 2021.[143]

Spotify wv.png


The comparative chart below shows pageviews on desktop of the English Wikipedia articles Spotify, SoundCloud, and Pandora from December 2007 to March 2021.[144]

Spotify, SoundCloud and Pandora wv.png

Meta information on the timeline

How the timeline was built

The initial version of the timeline was written by User:Sebastian.

Funding information for this timeline is available.

What the timeline is still missing

Timeline update strategy

See also

External links

References

  1. ↑ 1.0 1.1 1.2 1.3 1.4 1.5 1.6 1.7 1.8 "Spotify". nethosting.com. Retrieved 11 October 2017. 
  2. ↑ 2.0 2.1 2.2 2.3 Christman, Ed. "Spotify's Losses More Than Double To $581M, Revenues Rise to $3B". billboard.com. Retrieved 15 November 2017. 
  3. ↑ Plummer, Robert. "The clock is ticking for Spotify". bbc.com. Retrieved 14 October 2017. 
  4. ↑ 4.0 4.1 Lynskey, Dorian. "Is Daniel Ek, Spotify founder, going to save the music industry … or destroy it?". theguardian.com. Retrieved 14 October 2017. 
  5. ↑ yiannopoulos, milo. "Spotify strikes deal with IODA, adds 2 million more tracks". techcrunch.com. Retrieved 11 October 2017. 
  6. ↑ "Spotify and IODA ink deal". spotify.com. Retrieved 11 October 2017. 
  7. ↑ "Spotify adds 2m tracks with IODA music deal". campaignlive.com. Retrieved 11 October 2017. 
  8. ↑ "Spotify skriver nytt musikavtal". resume.se. Retrieved 11 October 2017. 
  9. ↑ Arrington, Michael. "Confirmed: Spotify Now Valued At €170 million". techcrunch.com. Retrieved 15 October 2017. 
  10. ↑ "There is no escape! Telco to bring Spotify mobiles & TVs to the Swedes". techcrunch.com. Retrieved 15 October 2017. 
  11. ↑ "Spotify lands on Symbian phones from Nokia, Sony Ericsson and Samsung". techcrunch.com. Retrieved 15 October 2017. 
  12. ↑ "Spotify for Nokia and more". spotify.com. Retrieved 15 October 2017. 
  13. ↑ Puerto, Kote. "Spotify listo para descarga en Symbian". xatakamovil.com. Retrieved 15 October 2017. 
  14. ↑ Schroeder, Stan. "Spotify Now Works on Symbian Smartphones". mashable.com. Retrieved 15 October 2017. 
  15. ↑ Elliott, Amy-Mae. "Spotify announces Symbian app". pocket-lint.com. Retrieved 15 October 2017. 
  16. ↑ O'Hear, Steve. "Danish telco launches preemptive strike against Spotify". techcrunch.com. Retrieved 15 October 2017. 
  17. ↑ Wauters, Robin. "The Average Spotify User Has 15,000 Tracks In Collection, CEO Daniel Ek Says". techcrunch.com. Retrieved 15 October 2017. 
  18. ↑ Peoples, Glenn. "Business Matters: Spotify, MOG, Shazam, BTjunkie and More". billboard.com. Retrieved 15 October 2017. 
  19. ↑ Arrington, Michael. "Sources: Spotify Takes Investment From Sean Parker At Founders Fund". techcrunch.com. Retrieved 15 October 2017. 
  20. ↑ Saint, Nick. "Spotify Picks Up "Substantial" Investment From Founders Fund". businessinsider.com. Retrieved 15 October 2017. 
  21. ↑ Malik, Om. "More Details About Spotify's New Money". gigaom.com. Retrieved 15 October 2017. 
  22. ↑ Stonehem, Bill. Spotify for Seniors: An Easy Guide the Best Features. 
  23. ↑ "Funding Rounds". crunchbase.com. Retrieved 15 October 2017. 
  24. ↑ Lüfkens, Matthias (1 September 2010). "Thirty-One Visionary Companies Selected as Technology Pioneers 2011". World Economic Forum. Archived from the original on 2 September 2010. Retrieved 15 November 2016. 
  25. ↑ Geere, Duncan (29 October 2010). "Spotify now top-tier music revenue source in Sweden". Wired. Condé Nast. Archived from the original on 30 October 2010. Retrieved 13 October 2017. 
  26. ↑ 26.0 26.1 26.2 26.3 26.4 26.5 Van Buskirk, Eliot. "A Brief History of Spotify's Attempt to Become the 'OS of Music'". huffingtonpost.com. Retrieved 15 November 2017. 
  27. ↑ "Report: Facebook and Spotify Plan To Help Friends Listen Together". evolver.fm. Retrieved 16 November 2017. 
  28. ↑ "Facebook Unveils Real-Time Social Listening". evolver.fm. Retrieved 16 November 2017. 
  29. ↑ "Facebook Unveils Real-Time Social Listening". evolver.fm. Retrieved 16 November 2017. 
  30. ↑ Ek, Daniel. "Hello America. Spotify here.". spotify.com. Retrieved 12 October 2017. 
  31. ↑ Sorrel, Charlie. "Spotify Launches in the U.S at Last". wired.com. Retrieved 12 October 2017. 
  32. ↑ Reisinger, Don. "Spotify (finally) launches in the U.S.". cnet.com. Retrieved 12 October 2017. 
  33. ↑ "Spotify launches US streaming music service". bbc.com. Retrieved 12 October 2017. 
  34. ↑ "Spotify Becomes a Music Platform". evolver.fm. Retrieved 16 November 2017. 
  35. ↑ "Here Come The Spotify Apps". evolver.fm. Retrieved 16 November 2017. 
  36. ↑ Eldon, Eric. "Spotify Is Having A Good 2012: Revenues Could Reach $500M As It Expands The Digital Music Market". techcrunch.com. Retrieved 14 October 2017. 
  37. ↑ Van Buskirk, Eliot. "Swarm.fm Wins Grand Prize at Spotify's Music Hack Weekend". evolver.fm. Retrieved 16 November 2017. 
  38. ↑ Van Buskirk, Eliot. "Spotify Apps Played 1,500 Years of Music in First 3 Months". evolver.fm. Retrieved 16 November 2017. 
  39. ↑ Brian, Matt. "Spotify is no longer offering new music download purchases to its users". thenextweb.com. Retrieved 14 October 2017. 
  40. ↑ Etherington, Darrell. "Spotify Acquires Music Discovery App Tunigo, A Spotify-Powered Songza Competitor". techcrunch.com. Retrieved 12 October 2017. 
  41. ↑ Ludwig, Sean. "Spotify acquires music discovery & playlist app Tunigo". venturebeat.com. Retrieved 12 October 2017. 
  42. ↑ Scott, Cameron. "Spotify Acquires Tunigo Discovery App". adweek.com. Retrieved 12 October 2017. 
  43. ↑ Peoples, Glenn. "Spotify Acquires Music Discovery Service Tunigo". billboard.com. Retrieved 12 October 2017. 
  44. ↑ "Spotify Takes a Page From the Twitter Playbook, Buys Music Discovery App Tunigo". allthingsd.com. Retrieved 12 October 2017. 
  45. ↑ 45.0 45.1 45.2 45.3 "24 Musicians Against Spotify & Other Streaming Services". ranker.com. Retrieved 30 April 2018. 
  46. ↑ "Beck reveals health problems, bitterness toward music industry". uproxx.com. Retrieved 30 April 2018. 
  47. ↑ "Beck wades in on Spotify debate: 'It's not working' Read more at http://www.nme.com/news/music/beck-2-51-1229110#gGJxU66Lx06qCjzk.99". nme.com. Retrieved 30 April 2018.  External link in |title= (help)
  48. ↑ "Spotify Demystifies Its Business Model, Sort Of—But Disgruntled Artists May Not Care". readwrite.com. Retrieved 12 October 2017. 
  49. ↑ Pegoraro, Rob. "Spotify Tries A Little Transparency". project-disco.org. Retrieved 12 October 2017. 
  50. ↑ "Spotify reveals artists earn $0.007 per stream". bbc.com. Retrieved 12 October 2017. 
  51. ↑ Souppouris, Aaron. "Spotify tries to shed its 'bad for musicians' image with artist analytics". theverge.com. Retrieved 12 October 2017. 
  52. ↑ "Spotify s'explique sur la rémunération des artistes". telerama.fr. Retrieved 12 October 2017. 
  53. ↑ "Spotify Slashes Subscription Prices for College Students". mashable.com. Retrieved 12 October 2017. 
  54. ↑ 54.0 54.1 54.2 54.3 54.4 54.5 54.6 54.7 54.8 "Spotify > Acquisitions". crunchbase.com. Retrieved 12 October 2017. 
  55. ↑ Lunden, Ingrid. "Spotify Acquired Music Tech Company The Echo Nest In A $100M Deal". techcrunch.com. Retrieved 12 October 2017. 
  56. ↑ Etherington, Darrell. "Spotify Acquires The Echo Nest, Gaining Control Of The Music DNA Company That Powers Its Rivals". techcrunch.com. Retrieved 12 October 2017. 
  57. ↑ "Spotify Acquires The Echo Nest". spotify.com. Retrieved 12 October 2017. 
  58. ↑ Hern, Alex. "Spotify acquires music data firm The Echo Nest". theguardian.com. Retrieved 12 October 2017. 
  59. ↑ "Spotify Acquires the Echo Nest". billboard.com. Retrieved 12 October 2017. 
  60. ↑ Warren, Tom. "Spotify Family lets you share a subscription from $14.99 per month". theverge.com. Retrieved 12 October 2017. 
  61. ↑ O'Hear, Steve. "Spotify Introduces Family Plan, Starting At $14.99 Per Month For Two Members". techcrunch.com. Retrieved 12 October 2017. 
  62. ↑ "Spotify launches cheaper family subscriptions". mirror.co.uk. Retrieved 12 October 2017. 
  63. ↑ Johnston, Casey. "Spotify adds family plans with independent profiles". arstechnica.com. Retrieved 12 October 2017. 
  64. ↑ Dent, Steve. "Spotify finally has subscription sharing for an extra $5 per user". engadget.com. Retrieved 12 October 2017. 
  65. ↑ "Taylor Swift pulls her music from Spotify". money.cnn.com. Retrieved 30 April 2018. 
  66. ↑ "Taylor Swift Explains Why She Left Spotify". businessinsider.com. Retrieved 30 April 2018. 
  67. ↑ Constine, Josh. "Spotify Buys Beats' Analytics Provider Seed Scientific". techcrunch.com. Retrieved 12 October 2017. 
  68. ↑ Novet, Jordan. "Spotify acquires Seed Scientific, a data science consulting firm". venturebeat.com. Retrieved 12 October 2017. 
  69. ↑ Vanian, Jonathan. "Why Spotify just bought a data science startup". fortune.com. Retrieved 12 October 2017. 
  70. ↑ Dove, Jackie. "Spotify acquires analytics firm Seed Scientific that formerly served Beats Music". thenextweb.com. Retrieved 12 October 2017. 
  71. ↑ "Spotify Acquires Beats' Analytics Provider Seed Scientific". hypebot.com. Retrieved 12 October 2017. 
  72. ↑ "Prince Pulls Music From Spotify, Which Says He's Leaving All Streaming Services". variety.com. Retrieved 30 April 2018. 
  73. ↑ "Prince pulls all of his music from Spotify". money.cnn.com. Retrieved 30 April 2018. 
  74. ↑ "Prince takes on the Internet, pulls his music from Spotify and other streaming services". geekwire.com. Retrieved 30 April 2018. 
  75. ↑ "Neil Young to Take His Music Off Streaming Services". variety.com. Retrieved 30 April 2018. 
  76. ↑ Kokalitcheva, Kia. "How Spotify Is Turning Music Streaming Into a Social Experience". fortune.com. Retrieved 12 October 2017. 
  77. ↑ "Spotify acquires Cord Project and Soundwave". spotify.com. Retrieved 12 October 2017. 
  78. ↑ Roettgers, Janko. "Spotify Acquires Cord Project and Soundwave to Grow Product Team". variety.com. Retrieved 12 October 2017. 
  79. ↑ Ewing, Adam. "Spotify Buys Music Social Network Apps Soundwave, Cord Project". bloomberg.com. Retrieved 12 October 2017. 
  80. ↑ Schroeder, Stan. "Spotify acquires two startups that could help it become more social". mashable.com. Retrieved 12 October 2017. 
  81. ↑ McIntyre, Hugh. "Spotify Acquires Photo Startup CrowdAlbum". forbes.com. Retrieved 12 October 2017. 
  82. ↑ "Spotify acquires CrowdAlbum". spotify.com. Retrieved 12 October 2017. 
  83. ↑ Peoples, Glenn. "Spotify Acquires CrowdAlbum, An Aggregator of Social Data From Live Events". billboard.com. Retrieved 12 October 2017. 
  84. ↑ Lunden, Ingrid. "Spotify buys photo aggregator CrowdAlbum to build more marketing tools for artists". techcrunch.com. Retrieved 12 October 2017. 
  85. ↑ Shead, Sam. "Spotify has acquired a San Francisco startup that creates concert photo albums for artists". businessinsider.com. Retrieved 12 October 2017. 
  86. ↑ Arrington, Michael. "Spotify Closing New Financing At €200 Million Valuation; Music Labels Already Shareholders". techcrunch.com. Retrieved 12 October 2017. 
  87. ↑ Heath, Alex. "If you have 5 friends, there's now a way to get Spotify for just $2.50 per month". businessinsider.com. Retrieved 12 October 2017. 
  88. ↑ Grunin, Lori. "Spotify family plan drops to $15 per month for up to 6 people". cnet.com. Retrieved 12 October 2017. 
  89. ↑ Sawers, Paul. "Spotify's Family Plan now lets 6 people stream songs for $15 a month — the same as Apple and Google". venturebeat.com. Retrieved 12 October 2017. 
  90. ↑ "Spotify Family - Now $19.99/Month for up to 6 People". cheapies.nz. Retrieved 12 October 2017. 
  91. ↑ Lunden, Ingrid. "Spotify acquires Preact to fuel its subscription business". techcrunch.com. Retrieved 12 October 2017. 
  92. ↑ "Spotify acquires Preact". spotify.com. Retrieved 12 October 2017. 
  93. ↑ Sawers, Paul. "Spotify acquires Preact, a startup that helps companies acquire and retain subscribers". venturebeat.com. Retrieved 12 October 2017. 
  94. ↑ Rys, Dan. "Spotify Acquires Subscriber Analytics Firm Preact". billboard.com. Retrieved 12 October 2017. 
  95. ↑ Loeb, Steven. "Spotify acquires customer success company Preact". vator.tv. Retrieved 12 October 2017. 
  96. ↑ Perez, Sarah. "Spotify acquires audio detection startup Sonalytic". techcrunch.com. Retrieved 12 October 2017. 
  97. ↑ "Spotify acquires Sonalytic". spotify.com. Retrieved 12 October 2017. 
  98. ↑ McIntyre, Hugh. "Spotify Has Acquired U.K. Music Startup Sonalytic". forbes.com. Retrieved 12 October 2017. 
  99. ↑ "Spotify acquires UK startup Sonalytic to help improve publishing data". musicbusinessworldwide.com. Retrieved 12 October 2017. 
  100. ↑ "Spotify Acquires Audio Detection Startup Sonalytic To Improve Publishing Data". hypebot.com. Retrieved 12 October 2017. 
  101. ↑ "Spotify acquires MightyTV; Ad tech veteran Brian Adams joins the band". spotify.com. Retrieved 13 October 2017. 
  102. ↑ Lunden, Ingrid. "Spotify acquires content recommendation startup MightyTV". techcrunch.com. Retrieved 13 October 2017. 
  103. ↑ O'Reilly, Lara. "Spotify has acquired video discovery startup MightyTV — a sign it's about to go big on ad tech". businessinsider.com. Retrieved 13 October 2017. 
  104. ↑ McIntyre, Hugh. "Spotify Has Acquired Television-Focused Startup MightyTV". forbes.com. Retrieved 13 October 2017. 
  105. ↑ Sawers, Paul. "Spotify acquires and shutters MightyTV, a content recommendation startup founded by Admeld's Brian Adams". venturebeat.com. Retrieved 13 October 2017. 
  106. ↑ Dalton, Andrew. "Spotify's half-price plan for students comes to 33 more countries". engadget.com. Retrieved 12 October 2017. 
  107. ↑ MILLER, PAUL. "How students can get cheaper Spotify". northernstar.com.au. Retrieved 12 October 2017. 
  108. ↑ Garun, Natt. "Spotify expands its student discount program to 33 more countries". theverge.com. Retrieved 12 October 2017. 
  109. ↑ "Students in 33 more countries can now get half-price Spotify subscriptions". mashable.com. Retrieved 12 October 2017. 
  110. ↑ Lancaster, Luke. "Students can now pick up Spotify Premium for half price". cnet.com. Retrieved 12 October 2017. 
  111. ↑ Perez, Sarah. "Spotify acquires blockchain startup Mediachain to solve music's attribution problem". techcrunch.com. Retrieved 13 October 2017. 
  112. ↑ McIntyre, Hugh. "Spotify Has Acquired Blockchain Startup Mediachain". forbes.com. Retrieved 13 October 2017. 
  113. ↑ Sawers, Paul. "Spotify acquires Mediachain to develop blockchain technology that matches royalties with rightsholders". venturebeat.com. Retrieved 13 October 2017. 
  114. ↑ "Spotify acquires Mediachain Labs". spotify.com. Retrieved 13 October 2017. 
  115. ↑ Rath, Julien. "Spotify acquired blockchain startup Mediachain". businessinsider.com. Retrieved 13 October 2017. 
  116. ↑ Russell, Jon. "Spotify buys AI startup Niland to develop its music personalization and recommendations". techcrunch.com. Retrieved 13 October 2017. 
  117. ↑ Novet, Jordan. "Spotify just bought an AI startup to help it stay ahead of Apple Music". cnbc.com. Retrieved 13 October 2017. 
  118. ↑ McIntyre, Hugh. "Spotify Has Acquired Machine-Learning Startup Niland". forbes.com. Retrieved 13 October 2017. 
  119. ↑ Chang, Lulu. "Spotify acquires yet another company — Paris-based AI company Niland". digitaltrends.com. Retrieved 13 October 2017. 
  120. ↑ Miller, Chance. "Spotify acquires music AI startup Niland as it looks to improve music discovery". 9to5mac.com. Retrieved 13 October 2017. 
  121. ↑ "Free Streams On Spotify Pay 75% More Than YouTube, Paid Streams Pay 515% More". hypebot.com. Retrieved 14 October 2017. 
  122. ↑ "Spotify Pays 75% More Than YouTube on Free Streams; 515% More on Paid Streams". det0nator.com. Retrieved 14 October 2017. 
  123. ↑ "Solutions To Close The YouTube Value Gap". hypebot.com. Retrieved 14 October 2017. 
  124. ↑ "Spotify acquires Swedish music startup Soundtrap for 'at least $30 million'". nordic.businessinsider.com. Retrieved 30 April 2018. 
  125. ↑ "Spotify acquired online music studio Soundtrap for '€51 million'". nordic.businessinsider.com. Retrieved 30 April 2018. 
  126. ↑ "Spotify acquires online music studio Soundtrap as it goes after creators". techcrunch.com. Retrieved 30 April 2018. 
  127. ↑ "Spotify is being sued by a major music publisher for $1.6 billion". theverge.com. Retrieved 4 April 2018. 
  128. ↑ "Spotify sued for $1.6bn in unpaid royalties as it reportedly files for IPO". theguardian.com. Retrieved 4 April 2018. 
  129. ↑ "Wixen's $1.6 Billion Spotify Lawsuit: What You Need to Know". rollingstone.com. Retrieved 4 April 2018. 
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  140. ↑ "R. Kelly off Spotify, Apple Music, Pandora playlists but remains on Atlanta radio stations". radiotvtalk.blog.ajc.com. Retrieved 12 May 2018. 
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