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| 2012 || November 8 || || Amazon starts selling wine online in several U.S. states, with direct shipping from wineries.<ref>{{cite web |title=Amazon starts selling wine online, with direct shipping from wineries |url=https://www.geekwire.com/2012/amazon-selling-wine-online-shipping-dozen-states-launch/ |website=geekwire.com |accessdate=20 October 2020}}</ref><ref>{{cite web |title=Amazon starts selling wine online |url=https://www.bizjournals.com/dayton/blog/morning_call/2012/11/amazon-starts-selling-wine-online.html |website=bizjournals.com |accessdate=21 October 2020}}</ref><ref>{{cite web |title=Sip and ship: Amazon starts selling wine |url=https://www.eastbaytimes.com/2012/11/08/sip-and-ship-amazon-starts-selling-wine/amp/ |website=eastbaytimes.com |accessdate=21 October 2020}}</ref>
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| 2012 || November 20 || || "Amazon Offers ‘Amazon Pages’ For Brands To Customize With Their Own URLslaunches Amazon Pages, And ‘Amazon Posts’ For Social Media Marketing"an advertising feature which lets companies set up their own pages on Amazon.com as “custom destinations”.<ref>{{cite web |title=Amazon Offers ‘Amazon Pages’ For Brands To Customize With Their Own URLs, And ‘Amazon Posts’ For Social Media Marketing |url=https://techcrunch.com/2012/11/20/amazon-offers-amazon-pages-for-brands-to-customize-with-their-own-urls-and-amazon-posts-for-social-media-marketing/ |website=techcrunch.com |accessdate=20 October 2020}}</ref>
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| 2012 || December 6 || || Amazon launches online bookstore in {{w|Brazil}}, giving Brazilian consumers access to publications from top local authors.<ref>{{cite web |title=Amazon launches in Brazil; opens Kindle Store, tablet coming soon |url=https://www.zdnet.com/article/amazon-launches-in-brazil-opens-kindle-store-tablet-coming-soon/ |website=zdnet.com |accessdate=20 October 2020}}</ref><ref>{{cite web |title=Amazon launches online bookstore in Brazil |url=https://www.ft.com/content/50d87746-3faf-11e2-b0ce-00144feabdc0 |website=ft.com |accessdate=20 October 2020}}</ref><ref>{{cite web |title=Amazon Launches in Brazil, Kindle Soon to Come |url=https://pulsosocial.com/en/2012/12/06/amazon-launches-in-brazil-kindle-soon-to-come/ |website=pulsosocial.com |accessdate=20 October 2020}}</ref>
